Sourcing is an integral part of talent acquisition. While some mistakenly believe the way to find a consultant is simply to post projects to a popular job board and… Read More
Success Story: Francesca Prada
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Zintro expert Francesca Prada is an executive producer with Diana Films. She has over 15 years of experience in Film, Television, Documentaries, Advertising, Social Media, Games, and Digital Content. Francesca… Read More
Success Story: Robert Sabath
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Zintro expert Robert Sabath is a senior supply chain and marketing specialist. He helps companies find effective ways to reduce costs while growing revenues by recognizing how sales and operations… Read More
Success Story: Dimitris Papadopoulos
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Dimitris Papadopoulos recently joined Zintro as a marketing and advertising consultant with expertise in fashion apparel and sporting goods in Europe. His specialties are designing marketing plans, branding and positioning,… Read More
Shoppers to Access Amazon Across Platforms
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Brand Republic recently posted an interview with Amazon‘s global vice-president of advertising sales, Lisa Utzschneider. The article discussed the evolution in the way people shop. Amazon’s goal is to move… Read More
The National Security Agency Might Be Violating Our Online Privacy
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Several news sources have recently reported on PRISM, a secret program the National Security Agency has been using in order to get access to emails, documents, chat conversations and voice… Read More
Yahoo’s Acquisition Of Tumblr And Its Aftermath
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After the $1.1 billion Tumblr acquisition, Yahoo is currently looking for ways to benefit from the transaction. In order to ease the transition, Yahoo’s strategy will focus on operating Tumblr… Read More
Yahoo’s Future After Acquiring Tumblr
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Having bought Tumblr for $1.1 billion, Yahoo is now looking for ways to benefit from the acquisition. In order to ease the transition, Yahoo’s strategy will focus on operating Tumblr… Read More
Saving Money on Marketing Research by Bob-Kaden
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Guest post by Zintro user Bob-Kaden You decide to conduct a research study. With objectives clearly defined you contact three research suppliers to get competitive quotes. All three come back… Read More
Sally Poole: “It’s the working part of my social marketing.”
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Sally Poole is the president and CEO of Poole Advertising. Poole understands marketing trends and the advertising field by working with businesses and business owners to increasing visibility, especially in… Read More
As funding for nonprofits decline, what can nonprofits do differently?
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By Maureen Aylward It seems like nonprofits around the globe struggle with the same issues around funding and finding new and innovative techniques to tackle the issue. Zintro experts from… Read More
What are some challenges facing the sports marketing industry, considering the heavy use of social media?
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Although the new wave of sports marketers rely on social media to help market their clients and products, there are various challenges confronting this shift in a marketing strategy. We… Read More
