Tesla Motors has installed a new set of free, solar-powered charging stations for its Model S sedan, six of which are located in California and fully charge an electric car… Read More
Can independent consultants successfully market their services outside of their personal network?
The post builds on the discussion in one of my previous articles titled “The Consultant’s Dilemma” . In my previous post, I talked about the embryonic days of my first… Read More
The Consultant’s Dilemma – Marketing or Consulting?
It was April 1st, 1986. After a brief stint at Bank of Boston (now part of Bank of America), I decided to leave to start a new company — Lewtan… Read More
Saving Money on Marketing Research by Bob-Kaden
Guest post by Zintro user Bob-Kaden You decide to conduct a research study. With objectives clearly defined you contact three research suppliers to get competitive quotes. All three come back… Read More
Older entrepreneurs are seeking meaningful work
Recent studies have shown that people over the age of 50 are the fastest growing area of entrepreneurism. Experience is one contributing success factor. Our Zintro experts were eager to… Read More
Changing careers, older entrepreneurs shine
Recent studies have shown that people over the age of 50 are the fastest growing area of entrepreneurism. Experience is one contributing success factor. Our Zintro experts were eager to… Read More
Pop up retail is ready for primetime
No longer just a Halloween phenomenon, pop up stores are evolving into engines of economic development in downtowns and areas that have languished with vacant store fronts. We asked our… Read More
Is Groupon a deal?
We asked our Zintro experts about Groupon and if the online couponer is good for business, and what is making its business model work. Eric Lituchy, an expert in digital… Read More