May 19, 2013

What are some challenges facing the sports marketing industry, considering the heavy use of social media?

Sports Equipment on White

Although the new wave of sports marketers rely on social media to help market their clients and products, there are various challenges confronting this shift in a marketing strategy. We turned to our panel of Zintro experts and asked them to share their opinions. Here’s what they had to say: Carlos Acebey, president of ACB [...]

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