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Listen and watch Stuart Lewtan (Zintro’s founder & CEO) interviewed on the MYOB Radio Show (a syndicated business talk show for entrepreneurs and other professionals). In the interview, Stuart discusses his personal philosophy about how the Internet has become a ubiquitous tool for consumer use but has barely scratched the surface in the B2B world. He also [...]
On Monday, February 27, 2012, Stuart Lewtan (Zintro’s founder & CEO) will be one of a handful of “top social experts”speaking at an event titled “Profiting in the Social Business Economy”. Sponsored by the Boston College Technology Council, and chaired by John Gallant (Chief Content Officer, IDG Enterprise & CEO, Network World), this roundtable panel will address the impact of social media in the Business to Business [...]
By Maureen Aylward We asked our Zintro experts to identify their top approaches that make their lists for the most current and useful B2B market research in their sector of expertise. Here’s what they said. Al Lefcourt, a chief creative officer, says that there are a number of things one should know when it’s time [...]
As social media sites like LinkedIn, Facebook and Twitter play increasingly large roles for businesses, questions arise about the most effective ways B2B (business-to-business) marketing can be used to generate revenue. We turned to our panel of Zintro experts and asked them to share their knowledge. Here’s what they had to say: An expert in [...]
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