Business News written by Industry Experts
Guest post by Zintro user Bob-Kaden You decide to conduct a research study. With objectives clearly defined you contact three research suppliers to get competitive quotes. All three come back with roughly the same approach to conducting the research. And all three quotes make you choke. You might think your only choices are to pay [...]
Sally Poole is the president and CEO of Poole Advertising. Poole understands marketing trends and the advertising field by working with businesses and business owners to increasing visibility, especially in print, video, outdoor, and web marketing. As a Zintro marketing expert, Poole received an inquiry from an investor who needed insight on a company he [...]
By Maureen Aylward It seems like nonprofits around the globe struggle with the same issues around funding and finding new and innovative techniques to tackle the issue. Zintro experts from the US, UK, Albania, and Israel responded to our call to outline what nonprofits can do differently. “Being too dependent on donations is a challenge [...]
Although the new wave of sports marketers rely on social media to help market their clients and products, there are various challenges confronting this shift in a marketing strategy. We turned to our panel of Zintro experts and asked them to share their opinions. Here’s what they had to say: Carlos Acebey, president of ACB [...]
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