Zintro Blog http://blog.zintro.com Business News written by Industry Experts Wed, 23 Jul 2014 22:17:36 +0000 en-US hourly 1 http://wordpress.org/?v=3.9.1 NY State and GE Partner for New Manufacturing Initiative http://blog.zintro.com/2014/07/23/ny-state-ge-partner-new-manufacturing-initiative/ http://blog.zintro.com/2014/07/23/ny-state-ge-partner-new-manufacturing-initiative/#respond Wed, 23 Jul 2014 22:17:22 +0000 http://blog.zintro.com/?p=21520 Governor Andrew Cuomo and General Electric CEO Jeffrey Immelt announced that the state of New York is partnering with GE and other companies for a $500 million initiative to spur... Read More

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128px-General_Electric_logo.svgGovernor Andrew Cuomo and General Electric CEO Jeffrey Immelt announced that the state of New York is partnering with GE and other companies for a $500 million initiative to spur high-tech manufacturing of miniature electronics. The public-private partnership will be called the New York Power Electronics Manufacturing Consortium.

New York will invest $135 million for the program, which will be based at SUNY College of Nanoscale Science and Engineering in Albany. The remaining $365 million will come from GE and several other companies. Focus for the initiative will include the development of new, smaller semiconductors for computers and technology used in industries such as solar power, healthcare and aviation. According to Immelt, small, powerful semiconductors “are going to define the next 20 or 30 years globally. This is going to be at the hub of creating jobs and industries in the future.”

Zintro expert Michael Orshan is the executive director of a solar energy company. He says, “One of the most successful planned economic success stories is from the late 80′s in Austin, TX with the public private SEMATECH focused on next generation semiconductors. Soon IBM, Dell, Compaq, telecommunication companies and startups all began there, resulting in impressive economic growth. The NANO SEMATECH moved to Albany in the early 2000′s and this is an outgrowth of that effort. Can lightning strike twice?

“The promise of micro/nano devices, MEMs devices and nano structures is still evolving with more and more successes every year, but market penetration is still relatively small. Of course, there was a time that people laughed about installing high speed communications, and who is laughing now? I believe the focus will be on sensors, whether something monitoring a human body, a car, a home, office, or in the environment.

“Certainly, we are now paying for sensors in all these places more than before, and only through micro/nano, can costs become small and reasonable for this. I see this as a low risk and high reward opportunity. The car and transportation issue might be the lowest hanging fruit. Maybe the defense industry if funds there still exist.

“However, if nothing comes of this within 5 years than it will be a case of too much science and not enough real engineering. That will be the real test, can the engineers gain enough control to make this a real world project or will the scientists just use these funds and opportunity for hard science.”

Zintro expert Juzer Jangbarwala is a high level advisor for qualifying new technologies. He shares his opinion about the program. “Great initiative. They will hopefully not fall into the IP ownership trap and insist on NEW research only. There is vast amount of knowledge in nanomaterials that does not seem to be cross pollinating because everyone is trying to patent something new.

“For example, many types of graphitic carbon fibers can provide routes to materials with predictable armchair vs zigzag ratios in the graphene planes. Further research to isolate or selectively blind the required face for semi conducting can produce the desired high volume semiconducting materials.”

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Microsoft Kinect: Potential Uses in the Medical Device Industry http://blog.zintro.com/2014/07/22/microsoft-kinect-potential-uses-medical-device-industry/ http://blog.zintro.com/2014/07/22/microsoft-kinect-potential-uses-medical-device-industry/#respond Tue, 22 Jul 2014 18:56:53 +0000 http://blog.zintro.com/?p=21508 The second version of Microsoft Kinect is on the market, and with it comes the potential for use in the mainstream medical device industry. The Kinect is a motion capturing... Read More

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Xbox-360-Kinect-StandaloneThe second version of Microsoft Kinect is on the market, and with it comes the potential for use in the mainstream medical device industry. The Kinect is a motion capturing camera peripheral for the Xbox 360 system. Although the new version is technically identical to the Xbox One version launched in November, it now has better tracking accuracy—able to track up to six bodies, and containing a fisheye lens to detect users who stand closer to the device.

Mobilhealthnews conducted an interview with Spencer Hutchins, CEO of Reflexion Health, a digital physical therapy start-up. According to Hutchings, the accuracy of the new Kinect version “unlocks a number of clinical use cases in which precision is important.” The Microsoft Kinect was originally an alternate controller for the Xbox 360 game console, but developers saw potential for using the motion sensing camera with other industries, especially healthcare. Microsoft has given some healthcare companies permission to experiment with the prototypes.

Manas Kanungo is a champion in leading innovative strategic marketing and business initiatives with a specialization in medical devices. “Microsoft’s new Kinect system is a great improvement over systems out there currently,” says Kanungo. “However, unless Microsoft keeps up its technological edge, others are sure to quickly follow in its footsteps, with further improvements in features and benefits.

“As for now, this technology will certainly open the doors to other applications with immense utility values … in robotic systems for laboratories, hospitals, long-term care, pharmacy services, telehealth applications, ambulatory services including wheelchairs for elders and paraplegics and amputees, war zones, etc. Real-time sensitive, dynamic, abilities of remote systems have been lacking till now, which this system begins to finally address. Merged with other new technologies out there, this should start a race for the good of better health in an area that has been lacking in innovation till now!”

Kurk A. Rogers is a registered nurse with an MBA in Technology Management. He has extensive experience in all aspects of healthcare from a clinical and administrative point of view. He explains, “After review I immediately see a potential utilization regarding patient safety. As a risk management specialist and registered nurse, I am aware of the very high patient cost related to fall injuries in the hospital setting. Monitors at the Nurses Stations would be able to see patients that have been assessed for fall risk and have consented, either by themselves or their family members, to be monitored in this manner for privacy reasons.

“The camera positions would be strictly enforced (not pointed view the patient and the bathroom). Programing of the fisheye would allow for monitoring of the bed dimensions. The camera would recognize movement the Kinect would recognize the patient pull up the image – if the patient is merely shifting position this would be recognized, or conversely, if the patient were attempting to climb over bed railings or attempting to remove or pull out critical things like EKG or IV lines, this would be the early warning necessary to protect the patient from harming themselves.

“Xbox could also prompt things such as soothing music or calm imagery/ guided imagery when agitated movement (based on parameters determined by existing research or new research on level of agitation). If a baseline agitation scale is established then Xbox could notify the nurse and immediately tell the patient, ‘Sir for your safety please stop what you are doing – your nurse is being notified to assist you at this time.’

“Also, since Xbox utilizes voice command if the patient is taught to use this then it could notify the nurse by ‘Xbox show me Ocean video.’ Finally this could be utilized as a patient and family teaching aide – with commands and predetermined content tied to the Xbox such as ‘Xbox explain Colonoscopy,’ ‘Xbox show video of Home Care information (wound care etc.)”

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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A Second Look at Insecticide Resistance in GM Crops http://blog.zintro.com/2014/07/17/second-look-insecticide-resistance-gm-crops/ http://blog.zintro.com/2014/07/17/second-look-insecticide-resistance-gm-crops/#respond Thu, 17 Jul 2014 21:41:39 +0000 http://blog.zintro.com/?p=21486 Last month Zintro spoke with George Vassiliou, a Professor of Pesticides and Ecotoxicology , about corn farmers’ concerns that some insects are resistant to genetically modified versions of crops. Vassiliou, who... Read More

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Corn pesticideLast month Zintro spoke with George Vassiliou, a Professor of Pesticides and Ecotoxicology , about corn farmers’ concerns that some insects are resistant to genetically modified versions of crops. Vassiliou, who has over 15 years of experience in pesticide technology, discussed strategies for overcoming insecticide resistance including documented resistance, non-documented resistance, and precautionary measures to avoid development of resistance. Dr. SK Gangwar of India is an Agricultural Entomologist and Pest Management Specialist. He responds, “Pesticidal application should be synchronized with the onset of pests.” Master Agronomist Rubens Paulo Stamato shares his views with Zintro. “Although the major crops in the world, like corn and soybean, are using genetically modified materials, some of other crops do not have this technology. As an example, we have the orange crop in Florida, that is going down due to the occurrence of a couple of diseases, and that can just be mitigated through the use of chemicals. “Unfortunately, it’s intrinsic that these genetically modified organisms (GMO’s) may prevent the use of chemicals against some pests, but cannot provide the controlling of all existing pests. And, with the non-controlling of pests and diseases, we’ll see a strong decrease in the food production around the world. Chemicals are, yet, the main response to the food production in the planet.” Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Success Story: Michael Janas http://blog.zintro.com/2014/07/16/success-story-michael-janas/ http://blog.zintro.com/2014/07/16/success-story-michael-janas/#respond Wed, 16 Jul 2014 22:00:44 +0000 http://blog.zintro.com/?p=21475 As a global HR executive with over 25 years of experience, Michael Janas has been able to find great success with the Zintro platform. His work with Fortune 100 and... Read More

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K-Michael-JanasAs a global HR executive with over 25 years of experience, Michael Janas has been able to find great success with the Zintro platform. His work with Fortune 100 and Big 4 companies such as Johnson & Johnson, Eaton Corporation, Coopers & Lybrand, and PricewaterhouseCoopers, among others, has enabled him to build a skillset that includes knowledge and experience in mergers & acquisitions, reorganizations, downsizings, and all elements of Human Resources (HR).

Michael shares how he helps Zintro clients with his consulting work:

I outline best practices in classifying and selecting training suppliers. In addition, I have clients a look into regional trends and happenings in the training industry globally, allowing the client to see where opportunities lie for their own client.

Zintro has provided a global window into business consulting for me. It is via this window that I have procured more consulting engagements- based on the reach of Zintro. It provides two ways that I can market myself—via inquiries and via connections with other professionals whom I would never have met without Zintro. And it has been mutually advantageous for them as well, since I have referred business to them.

Zintro has enabled me to provide added service to those in need, meaning that I have been able (empowered) to utilize my 30 years in HR and consulting and skills/knowledge/experience. To me this is rewarding (i.e. helping others to help themselves). Zintro has also opened my eyes to other areas of business that I was heretofore ignorant of. This allowed me to increase the size of my potential market.

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Follow Up: Federal Government Agency Moves to the Cloud http://blog.zintro.com/2014/07/15/follow-federal-government-agency-moves-cloud/ http://blog.zintro.com/2014/07/15/follow-federal-government-agency-moves-cloud/#respond Tue, 15 Jul 2014 22:25:02 +0000 http://blog.zintro.com/?p=21462 There was such a great response to last week’s post about the General Services Administration (GSA) that we decided to continue the conversation this week. The GSA is in the... Read More

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US-GeneralServicesAdministration-LogoThere was such a great response to last week’s post about the General Services Administration (GSA) that we decided to continue the conversation this week. The GSA is in the middle of a multiyear initiative to move core government agency systems to the cloud, rather than relying on local services to manage and process data.

Zintro expert and productivity engineer Norman Dorn says, “The GSA savings goal is at least an order of magnitude too low. The attack really should use a comprehensive architecture for communications systems (yes, even in the cloud). This is a true revolution comparable to the introduction of Direct Long Distance Dialing (Remember that?). The working architecture must be comprehensive for the purpose of bridging contents, encoding, and media formats.”

According to Zintro expert Mark Csernica, a Project Manager at CACI and consultant for the federal government, “It is positive, but not surprising, to see the GSA embracing and using currently technology allowing government employees to be more effective.

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Success Story: Dinesh Seksaria http://blog.zintro.com/2014/07/14/success-story-dinesh-seksaria/ http://blog.zintro.com/2014/07/14/success-story-dinesh-seksaria/#respond Mon, 14 Jul 2014 21:31:29 +0000 http://blog.zintro.com/?p=21451 Zintro expert Dinesh Seksaria is a consultant to vehicle manufacturers and tier suppliers. He has over 40 years of experience as a licensed mechanical engineer, which has involved  problem solving... Read More

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ZiDinesh Zntro expert Dinesh Seksaria is a consultant to vehicle manufacturers and tier suppliers. He has over 40 years of experience as a licensed mechanical engineer, which has involved  problem solving and developing load carrying components and subsystems for automotive, military and industrial vehicle markets using a variety of materials and manufacturing processes. He shares his story:

I offered to do a phone consult with a client through the auspices of Zintro, on automotive suspension components—as I have had many years of experience and expertise developing such parts and having worked with many automotive OEM’s tiers.

The client liked what he saw in my resume and accepted the proposal for one hour. He is a market researcher performing a study on such parts for an overseas client. As we talked and I offered answers and ideas to his queries, the consultation extended to additional time. I felt I was helping him and he felt he was getting a great value. I think I met his need for pertinent information and guidance and I now have a happy satisfied client.

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Inquiry Roundup – Renewable Resources http://blog.zintro.com/2014/07/11/inquiry-roundup-renewable-resources/ http://blog.zintro.com/2014/07/11/inquiry-roundup-renewable-resources/#respond Fri, 11 Jul 2014 21:30:47 +0000 http://blog.zintro.com/?p=21446 Green Building Convergence of renewable energy and energy efficiency and building performance…. View inquiry Hydroelectricity Russian strategic consulting co is looking for international expert(s) in hydroelectric industry with profound knowledge of... Read More

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Convergence of renewable energy and energy efficiency and building performance…. View inquiry

Russian strategic consulting co is looking for international expert(s) in hydroelectric industry with profound knowledge of management and operating practices… View inquiry

Hello,

We are planning to start a new Ethanol plant at Arcot, Vellore, TamilNadu.

Already we have a Bio-Gas plant which produces ***** electric units per day at our plant using waste vegetables and waste animals fat… View inquiy

Click here to see other live renewable resources projects

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Federal Government Agency Moves to the Cloud http://blog.zintro.com/2014/07/10/federal-government-agency-moves-cloud/ http://blog.zintro.com/2014/07/10/federal-government-agency-moves-cloud/#respond Thu, 10 Jul 2014 18:10:07 +0000 http://blog.zintro.com/?p=21419 The General Services Administration is in the middle of a multiyear initiative to move core federal government agency systems to the cloud—a network of Internet-hosted remote services—to manage and process... Read More

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US-GeneralServicesAdministration-LogoThe General Services Administration is in the middle of a multiyear initiative to move core federal government agency systems to the cloud—a network of Internet-hosted remote services—to manage and process data, rather than relying on local servers. The “Drive to the Cloud” initiative, overseen by CIO Sonny Hashmi, allows employees to work from anyplace on any device.

According to Casey Coleman, GSA’s former chief information officer, Hashmi “has played a significant role in establishing a strategic vision for GSA’s IT transformation. GSA employees moved to Google Apps in 2011, the first time a government agency transferred basic email services to the cloud. Since that time, GSA has added a cloud-based platform of tools to enable employees to share files, work on projects and exchange ideas. GSA estimates that the switch to cloud-based email services will save the agency $15 million by 2016.

Zintro expert Deborah Wolfe is a business consultant who has worked for the state government for 8 years as an Operations & Management Consultant, Budget Manager, and Organizational Change Manager. She explains, “While the GSA may not be utilizing an original strategy, any time you can reduce costs without a loss in quality or service, it’s a good thing. But they are going to get more of a deal than expected! In the past, technological advances in government sectors have often meant a big loss of quality to the public. When decision making is left to a computer and human oversight in limited, systemic problems occur. Cloud technology is proving to bring people together, collaborating their efforts and ideas. As a business analyst, I always stress finding an easy solution, one that you will actually use, and the cloud is exactly that.”

Zintro expert Gerald Lovel is CEO of an engineering and computer services company that provides Open-Source systems and solutions for business offices, including remote monitoring and management services. “I applaud the forward thinking in GSA’s market-following move to cloud services,” says Lovei. “After converting documents and forms to cloud services, GSA should abandon PCs in favor of network-connected Chromebooks, browser terminals which store all data and user configuration in the cloud. Special login measures could then guarantee the security of government data, avoiding the embarrassment of lost laptops with hard drive databases of social security numbers, for example.

“GSA touts the move to cloud services as a way to save money,” continues Lovei, “but improved security, reduced employee training, and convenience of access and use are even bigger benefits of the cloud. My company moved to Google Docs about four years ago also, after an episode of lost emails somewhat like recent IRS and EPA snafus. Then we converted all project documentation to use git version control. Now Google Docs includes repository-like history features too, along with collaborative editing. GSA will probably benefit most from these features, rather than the nominal cost savings they quote as justification for cloud services.”

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Success Story: Frederic Hollister http://blog.zintro.com/2014/07/09/success-story-frederic-hollister/ http://blog.zintro.com/2014/07/09/success-story-frederic-hollister/#respond Wed, 09 Jul 2014 21:00:44 +0000 http://blog.zintro.com/?p=21413 Zintro expert Frederic Hollister has over 20 years of successful experience in all aspects of income property finance, small business real estate purchases, and many types of real estate loans.... Read More

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hollisterZintro expert Frederic Hollister has over 20 years of successful experience in all aspects of income property finance, small business real estate purchases, and many types of real estate loans. He has been employed in the banking industry as a loan officer, underwriter, and compliance officer and has worked as a mortgage broker:

I can help people understand a possible property purchase or refinance and present the information in an easy-to-understand manner. I would like to share with you my recent Zintro experience. I certainly consider this a success! Almost exactly a month ago I completed my first Zintro telephone consultation. I believe the fact that I made myself available on short notice was important to the client. He told me all his questions were answered and that he was happy with our conversation. I was able to point out to him some aspects of the contemplated transaction he hadn’t considered. The earlier an expert in brought in to a deal the more value she or he can add.

Yesterday I responded to another Zintro inquiry, arranged a mutually-agreeable time, and today I completed a consultation with a new client interested in purchasing commercial real estate. The best news, however, is the client I spoke with a month ago got back in touch with me today and wanted to have another discussion about a completely different income property transaction! We spoke and I was able to point out some standard property expenses he hadn’t budgeted for.

Two Zintro-driven consultations in one day is a very good day for me! I’ve been involved with various aspects of commercial real estate for many years. The only compliment higher than a business referral is a repeat customer! The fact that the gentleman I consulted with a month ago returned for a new conversation about a different matter means the world to me. Thank you, Zintro! I am sincerely looking forward to the next consulting assignment!

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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42 Business Experts & Freelance Consultants Reveal The #1 Mistake People New To Freelance Consulting Make When Starting Out http://blog.zintro.com/2014/07/08/42-business-experts-freelance-consultants-reveal-1-mistake-people-new-freelancing-consulting-make-starting/ http://blog.zintro.com/2014/07/08/42-business-experts-freelance-consultants-reveal-1-mistake-people-new-freelancing-consulting-make-starting/#respond Tue, 08 Jul 2014 15:37:45 +0000 http://blog.zintro.com/?p=21323 One of the most exciting and empowering business ventures an entrepreneur can undertake is starting their own freelance consulting business. Not only can a freelance business be a very lucrative... Read More

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One of the most exciting and empowering business ventures an entrepreneur can undertake is starting their own freelance consulting business. Not only can a freelance business be a very lucrative business endeavor, but also in addition, it provides a number of other priceless benefits for the freelancing professional, such as freedom, autonomy, ownership, and increased professional and personal fulfillment in one’s work. But starting a freelance consulting business isn’t for everyone and it isn’t easy by any means.

From defining goals, creating infrastructure, setting rates, managing client expectations, marketing the business, and delivering consistent value, among other things, the issues that new freelance consultants face as they build their business can really be truly challenging.

As a company that works closely with hundreds of freelance consultants and experts, we at Zintro wanted to learn some helpful business tips for those who are just starting out in the freelance consulting industry, and specifically, how these professionals can avoid the most common (and avoidable) mistakes that might impede the growth of their freelance business. To do that, we asked 42 freelancing professionals and business experts the following question:

What’s the number one mistake people new to freelance consulting make when starting out?

We’ve collected and compiled their expert advice into this comprehensive guide to help new freelance consultants grow their business more confidently and effectively. See what our experts said below:

Meet Our Panel of Freelance Consulting Experts:


Dave DavisDave Davis

Dave Davis is the Founder and Director of Digital Marketing and Analytics Agency, Redfly Digital. Dave started the business 14 years ago as a freelancer. Learn more about Dave’s company and work at Redfly Digital.

The biggest mistake that people new to freelancing make is…

Not specializing.

There are freelancers for everything that there’s a job for. Trying to compete for every job going simply makes you look like a “Jack of all trades, master of none”.

Far too many freelancers try to be everything to everyone when in reality, specializing in the area that you’re strongest in makes you a large fish in a small pond. When you’ve reached this status, you can start to grow into larger areas and even hire in house staff to help. Your feedback and reviews in your chosen specialization will make you super relevant to employers looking for that skill.

Employers are looking for someone who knows their subject area inside out, not someone who can do everything including what the employer wants. If I have a problem with my car windows, I’m going to want a car window specialist, not a local car dealer to fix my problem. If I have a heart problem, I want a heart specialist and not a GP working on my ticker. Word of mouth and repeat business is going to be the mainstay for a new freelancer. Making sure you’re the “go to freelancer” for a single core competency is the fastest way to grow.


Zach EversonZach Everson

Zach Everson is currently the Travel News/Travel Buzz Editor at MapQuest. Previously, Zach was a freelance writer, contributing to The Wall Street Journal, Air Canada’s enRoute, Eater, USA Today, Condé Nast Traveller, BlackBook, Curbed, Gridskipper, Deadspin, and Fox News. Zach was also the founding editor of Eater Louisville. Learn more about Zach’s work at www.zacheverson.com.

The top mistake that people new to freelancing make is…

Not setting an appropriate pay rate.

When I started out as a freelance writer and editor, I set an hourly rate that was equal to one of my competitors. Turned out it was way too low. Companies didn’t bat an eyelash about paying it. Over a couple of years, I raised my rate 50 percent for new clients, but had a tough time raising it for existing ones.


Debra JasonDebra Jason

Debra Jason is a speaker, copywriter and founder of the Freelancers Freedom Playground, and has been quoted in several books about freelancing. Owner of The Write Direction, she empowers you to communicate your message in a way that captivates and converts your prospects into loyal customers even if you have been struggling with how to put your ideas into words. Find more about Debra’s work at www.writedirection.com.

The number one mistake people new to freelance consulting make when starting out is…

Lack of confidence.

I find that some freelancers who are new to the business aren’t confident enough about their skills and what they have to offer. And as a result, they give up too soon

When I first started my business nd people asked me “are you good at what you do?” I didn’t hesitate with an answer, I said “yes” right away. I actually surprised myself when I did that. I wasn’t being cocky or arrogant, I was CONFIDENT. Why else would I be going out on my own if I didn’t feel I had something to offer others? I will admit, it helped that my mentors boosted my confidence level. I was lucky to have 2 of them, both seasoned veterans in the field of copywriting. They were very encouraging about the talent they saw in me and it motivated me.

Remind yourself that you’re good at what you do – good at helping people, making them feel really comfortable, building their business, or helping them get out of overwhelm.

Get clear and then excited about doing what you do. When you feel yourself wavering, turn to your mentor, your coach, or a trusted colleague for support and they’ll remind you of the gift that you have to offer. They’ll remind you of your brilliance. So keep that in mind and believe in yourself!

For me, back in 1989, giving up was not an option! About 2 1/2 years into it, when times looked a bit shakey, I took a part time job. At first, I was embarrassed thinking people would see me working in a retail store and think I wasn’t successful.

However, I quickly let go of that when I realized the reason I was doing it was to keep my business going. And, here I am 25 years later. To inspire you to keep on keeping on, here’s my favorite quote from Calvin Coolidge:

“Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius w Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence & determination alone are omnipotent.”


Joshua McKenzieJoshua McKenzie

Joshua McKenzie is an experience web developer with 6-7 years of freelance experience. His skillset is general web development, from simple to complex, and ranges from applications such as WordPress, CakePHP, to Drupal. He currently works with Freelancer.com, and works around 50 hours a week on different projects, sometimes multiple projects a day for various clients. Find more of Joshua’s work at http://css.directory.

As a freelancer of about 6 years I learned a lot, and in my experience, the biggest mistake freelancers make have less to do with the job and more to do with…

Client talk and human psychology.

For example, most freelancers make an entrance declaring all their skills and resume. That’s great, but a client really wants to know one thing: “Can you make it work?” If you can answer that question, you’re hired. If you can fulfill that question, you’re paid.

Communication is also key. Some clients don’t mind a lag, but more times than not, they want to hear your confidence and progress. They want to know their time isn’t being wasted, and their website or app is safe in your hands. A last mistake is bidding and accepting a job that cannot be completed in the allowed time. Having to cancel a job, or having the customer complain to support can take a lot, some from your time and some from your pocket.


Nikki ParkerNikki Parker

Nikki Parker is the Regional Director for North America at Freelancer.com, the world’s largest online services marketplace. Freelancer connects more than 11.2 million skilled professionals and has on average 4000 jobs posted each weekday. Currently freelancers work across more than 650 job categories with projects in diverse areas including; web development, content writing, pure mathematics and astrophysics!

The #1 mistake freelancers make when first starting out is…

Not planning for the ebbs and flows of being a freelancer.

Sometimes business is booming but it is important to save and plan for the times when jobs are not as forthcoming.

When working on a global online platform like Freelancer.com it is also important to understand the global market and how to work with clients who may be in another country and time zone.

These are my top three tips for winning proposals as an online freelancer:

1. Read the project description carefully and tailor your bid to the specific needs of the employer. Whilst there are thousands of jobs being posted every day each project is unique and the client expects you to treat it that way! It is important that you understand the project and that this comes across when you write the bid. Be clear, concise and to the point when writing your bid and make sure you articulate your unique selling point and why you are the best freelancer for the job. Remember, if you have any questions about the project don’t hesitate to write to the client and ask!

2. Samples and examples of previous work are great tools to get you noticed. Once you have entered your bid follow up with a private message of some of your previous work. It is important that the samples are relevant to the task that you are bidding on and remember quality, not quantity is the rule of thumb when submitting samples.

3. Know the market and be competitive with your pricing. By competitive I mean bid smart not necessarily cheap. Clients are more often than not looking for high quality work as opposed to the lowest price. Clients will always look at freelancers’ reviews and recommendations and will be willing to pay more for a service provider who has a great reputation and has produced exceptional work.


Jacob AldridgeJacob Aldridge

Jacob Aldridge is an international business coach with Shirlaws. In the past 8 years he has worked directly with more than 250 small businesses, and delivered presentations to thousands more, in North America, Europe, Asia and Australia. He specialises in helping young, energetic businesses that are seeking rapid income and equity growth, and want to have fun along the way. Learn more about Jacob’s work at www.jacobaldridge.com.

In my own business coaching practice, I’ve worked with more than a thousand freelancers and SMEs through group coaching and event presentations. Most are clear about the basics, but make what I consider the number one mistake:

They only have a single price for their services.

Most freelancers have a very simple business model of selling their time for an hourly rate, which is based on the number of hours they have available each month. This is why so many freelancers find themselves back at a job within 12 months.

I built my business coaching practice from nothing to $400,000, twice in different countries, by using Variable Pricing. Let’s say I need ten clients to run my business. Most freelancers will set a fee, which is their monthly target divided by ten. My strategy was different.

My first two clients received a discount, and I told them that so they were delighted. The next four clients invest my normal rate, and that rate is based on being able to live if I only had these first six clients. This means that the last four clients are all profit, a challenge for me to demonstrate my value so strongly that they paid a premium over my target rate and a fee not based on hours delivered.

This was successful for two reasons. Firstly, it meant I was busy immediately and had clients at all times. There is nothing worse as a freelancer than having no work. Secondly, when those early clients finished their projects with me, new clients were coming on board at a premium rate. And the busier I get, the higher my rates go. Current clients are investing four times what those first clients paid, and receiving a significant return on investment so they remain delighted. It’s so much more sensible than fixed prices..


Michelle NickolaisenMichelle Nickolaisen

Michelle Nickolaisen is a freelance writer & marketer living in Austin, TX. She also teaches entrepreneurs and freelancers how to fix their productivity woes at her website, Bombchelle.

In my experience, the #1 mistake freelancers (including freelance consultants) make starting out is…

Setting their rates too low. People tend to do one of three mistakes:

1. Set their hourly rates based on what normal rates are for full time employees (which is a mistake because that doesn’t cover in things like insurance, taxes, etc.).

2. Set their hourly rates without considering in billable time vs. nonbillable time. Most freelancers are lucky to get 20 hours of billable time in a week (and that’s on the high end), so if you set an hourly rate based on a 40 hour work week, you’re likely to fall short.

3. Set their hourly rates without considering in the amount of admin time, etc. associated with each billable hour of work. For example, bill $100/hr for each hour consulting – is that still a good rate for you after you factor in the prep work, transportation time (if any), and so on?


Dr. Gayle CarsonDr. Gayle Carson

Dr. Gayle Carson has been a life-long entrepreneur and is currently a Certified Management Consultant (CMC) who works with small businesses conducting mastermind groups and with boomer women who want to reinvent themselves and their business. Gayle often serves as expert adviser to CEO’s and entrepreneurial managers around the world and if frequently called on by major media to comment on business, communication and service issues. Learn more about Gayle’s work at www.spunkyoldbroad.com.

The biggest mistake people make when beginning freelance consulting is…

Not having a strategic marketing plan.

Most people don’t like to market and when they get a contract of any kind, they just stop doing it. Then when they realize the contract is over and no business is coming in again, they realize they should have been marketing all along. You can never stop marketing!


Cody McLainCody McLain

Cody McLain is the CEO of WireFuseMedia LLC and is a serial entrepreneur. At 24, Cody has started and sold several startups ranging in the millions of dollars. From running web hosting companies, to an outsourced support company based in India. Cody has experience in running a multitude of companies with organization hierarchies setup to grow and optimize each companies growth with little to no input from Cody himself. He currently has invested in a few small startups based in Austin and blogs at mindhack.com where talks about productivity and entrepreneurship.

The number one mistake I noticed for new is people at consulting is…

Misunderstanding, or assuming, the client’s needs.

What I notice is, whenever they have a client, they are so eager to provide them advice, ideas and what not without really understanding the current situation of the client. Some of these advice works but most of them does not. These mistakes are often corrected on their next client or the next. The main reason to this is that, although these people are professionals, they tend to think of doing the job themselves which is very different in advising someone on how to do it.


Sara Sutton FellSara Sutton Fell

Sara Sutton Fell is the CEO and Founder of FlexJobs, the award-winning site for telecommuting and flexible job listings, and Founder of 1 Million for Work Flexibility, an initiative dedicated to promoting flexible work options for all. To help job seekers find work-life balance and professional satisfaction, FlexJobs lists thousands of pre-screened, legitimate, and professional-level work-from-home jobs and other types of flexibility like part-time positions, freelancing, and flexible schedules. Since 2007, FlexJobs has helped over 800,000 people in their search for flexible jobs. Learn more at www.FlexJobs.com.

The biggest mistake I’ve seen new freelance consultants make is…

Not knowing how to find job leads.

You need to know that companies are often hiring freelancers in a huge variety of fields, and that simply searching ‘freelance consultant’ isn’t going to get you to the job openings. Instead, identify specifically what you’re expertise is, and search for freelance consulting jobs that way. You might be a human resources consultant, or a web development consultant, or a nursing consultant. Be specific in your searches and you’ll find many more leads!


Ashli NortonAshli Norton

Ashli Norton is the Co-founder at Autosend, a marketing automation tool that helps web and mobile app teams and freelancers send event-driven email, SMS, and push messages to their app users.

I think the number one mistake freelance consultants make when starting out is…

Not automating.

There’s only a few things you can get done in a day as one person. But there’s so much to do when starting out. If you don’t create a simple, but scalable system to handle invoices, customer service for your clients, marketing, and proposal creation, you’ll get stuck doing a lot of boring, monotonous work that makes you hate freelancing.

Just once a week, choose a task you hate doing the most and find a way to automate it. For instance, if you hate doing invoicing use a free tool like Wave Accounting to handle your invoices and accounting automatically. If you hate following up with prospective clients using a tool like Autosend to automatically send them an email, push notification, or text message based where they are in the buying process.


David Zahn

David ZahnDavid Zahn is an active writer, professor and speaker, and is a veteran of twenty-five years of consulting for the FMCG and retail industries focusing specifically on organization design, employee development, training, competency enhancement and behavioral change. Zahn’s background includes a graduate degree from Stevens Institute of Technology in Instructional Design that allows him to focus on correctly identifying organizational, departmental, and personal training objectives and then develop appropriate materials to achieve the desired results. David is frequently interviewed in industry publications (BusinessWeek, Entrepreneur, Grocery Headquarters, and others) and e-zines to provide perspectives on topics as diverse as entrepreneurship, consulting, branding, sales skills, data analysis, etc. Learn more about David’s work at www.zahnconsulting.com.

The number one mistake made by those new to freelance consulting is…

Thinking that clients or customers know or understand how the business is differentiated or unique versus others in the market.

New Consultants often forget that customers do not spend nearly as much time or have interest in recognizing nuance or identifying competitive advantages if the Consultant cannot explicitly communicate it and tie it back to a need of the customer.


Neta YoffeNeta Yoffe

Neta Yoffe is the Founder of netaPR, a global communications firm based in New York with expertise in travel and hospitality, technology, food and beverage, entertainment, startup, non-profit, government, and lifestyle PR. A mover and shaker by day, communications mastermind by night, Neta Yoffe has spent the past decade producing creative campaigns, securing media placements, connecting brands and delivering stellar results.

The number one mistake people make when they start freelance consulting is…

Lack of research.

If you’re going to be a consultant/expert in an industry where represent/assist certain clients, you need to know the industry inside and out – if you service various industries, you must be on top of the industry and have the “know-how” in order to be prepared to answer your client’s questions and help them succeed.

Additionally, you also need to know what it takes to be a consultant such as: how much to charge, what services you should be offering, what type of website you would like to have, and everything else that goes into how to sell yourself and convince clients to hire you. Consulting is a dog-eat-dog business and in order to succeed you must be equipped all the proper information. Knowledge is power.


Drew StevensDrew Stevens

Drew Stevens is a practice management expert and coach with over 30 years of experience, 8 books and over 700 articles. Drew works with individuals that struggle with discretionary time and revenue. Learn more about Drew’s work at www.stevensconsultinggroup.com.

The number one mistake people new to freelance consulting make when starting out is…

Thinking they are going to kill it with easy access to markets.

That simply isn’t the case for most freelancers. In order to be successful, freelancers must know:

- Who is their market
- How to create a community in witch to reach them
- What is the point of differentiation
- What is the channel mix in order to articulate the message


Lori OsterbergLori Osterberg

Lori Osterberg is a writer, entrepreneur and consultant. In her work she helps women give life to the Big Idea hidden deep inside, waiting to break out and become a successful business. Learn more about Lori’s work at VisionOfSuccess.com.

The number one mistake most freelancers make is…

Starting out way too generalized.

When you approach a potential new client in a general way, there is nothing there that gets them excited about why they should hire them.

Why are they different? What can they offer that they can’t get from somewhere else? The more niched you become, the more in demand you’ll be. It also helps finding potential clients as well, because you won’t go to generalized networking events. Instead, you’ll be very specific about the clients you target, and have a much greater response rate in the process.


Michael BecceMichael Becce

Michael Becce is the Founder of TechJournalists.com and President/CEO of MRB Public Relations since 1992. TechJournalists.com is a consortium of more than 30 experienced, well-recognized technology writers and freelancers that consistently publish stories with leading business and technology publications. MRB Public Relations has launched some of the most successful campaigns in the history of technology public relations.

The number one mistake people new to freelance consulting make when starting out is…

Not sticking to their expertise.

For instance in published media – write about what you are knowledgeable about. As a company who deals with technology media we sometimes see writers will accepts jobs just because they could use the work. However, if you cover a topic you not familiar with, it shows in your writing. When these stories, which are typically read by people with a background on the topic, don’t resonate with that audience, it will impact the potential for future writing assignments. Readers’ feedback is easy to gauge with comment sections and social media, so a story that doesn’t hit the mark reflects poorly in the media outlet and on you.

Another tip for freelancers: don’t be afraid to say no.

The media and/or clients will appreciate your honesty and it will keep the door open for future assignments. When you’re starting out, it’s important that your first bunch of stories is extremely well done. With fewer (published) materials for your prospects to review, it’s critical the one’s they see reflect your true ability. A few great stories will have more impact than a dozen average ones. Stick to what you know and broaden your expertise by covering related topics. You will pick up new coverage topics before you realize it.


Andrea BerkmanAndrea Berkman

Andrea Berkman, the Founder of The Constant Professional, has over 15 years of experience in the professional world and 5+ years of volunteer experience with a focus on job readiness. While the main part of her professional career has been in Digital Advertising and Sales, her skill set extends to Real Estate, industry and technical writing, Social media, networking, Business Development and Strategy, Marketing, Mobile and Social advertising, and Product Development. Her network consists of contacts throughout the USA, Germany, and England in fields ranging from Digital Advertising to Finance to Publishing, and beyond. In addition, TCP serves as a Consultant to executive recruiting firms nationwide. Andrea received her MBA in 2006 and is working on a volunteer curriculum in tandem with New Cares, Met Council and other organizations throughout the New York Metropolitan area.

The number one mistake people make when embarking on their careers as freelancers is…

Trying to be everything to everyone, rather than being an expert in one area of a larger industry.

People who hone their crafts are much more marketable in the long run than people who are just average at a lot of different things. Freelancers should be gurus – not Jacks or Janes of all trades, masters of none.


Aaron RehbergAaron Rehberg

Aaron Rehberg is the founder of Rehberg Careers, a career coaching business dedicated to strengthening the professional brand of individuals and small businesses. Rehberg Careers specializes in professional resume and cover letter makeovers, LinkedIn makeovers, and small business branding. Learn more about Aaron at www.rehbergcareers.com. Prior to launching his start-up Aaron spent 9 years in the fortune 100 in numerous leadership roles.

The biggest mistake a freelance consultant can make when starting out is…

Failing to identify and stick to a focus.

This seems like a simple concept but is certainly more difficult to accomplish in practice. Most freelancers are confident in their ability to deliver value for their clients; hence the reason they are in business for themselves. It becomes tempting for freelancers to dream of the dozens of ways they can earn a paid contract. I too fell into this trap.

When I went out on my own I wrote a business plan that identified 14 ways to get paid via products and services. It took me 30 days to discover that only 5 of these products and
services truly support my focus. The remaining 9 products and services had the potential of confusing my brand and wasting my time. I spent significant time developing prototypes for services that I would probably never use. There is certainly value in experimentation but a new freelancer should focus mainly on an identified niche and be disciplined to work on only activities that align with their focus.”


Nathan CorbierNathan Corbier

Nathan Corbier is currently Founder and President at Corbier and Associates Corporation in Saint Paul, Minnesota. A professional web developer for 10 years, he is active in the WordPress community and enjoys woodworking and pen making in his spare time.

In my experience starting out as a both a freelancer and agency owner,
the biggest mistake people make is…

Expecting business to come to you.

A great website, wonderful calls to action and excellent funneling that pushes everyone perfectly is nice, but it doesn’t get people to notice you. With eight new websites launching per minute, there’s a likely chance that even more competitors are coming online every day. You will be “lost in the crowd,” which means that you need to market yourself in actual “real life.”

I did this by Chamber of Commerce meetings where you weren’t meeting up with your competition, but your client base. Most of my clients are referrals from existing clients, ensuring that I have passive marketing through satisfied clients.


Randy Tudor is the Chief Executive Officer for Tudor Coaching Group, LLC. He has over 35 years of experience in financial services, real estate, and small business consulting. He currently resides in Phoenix, Arizona and
is a seasoned, senior coach, passionate about helping people to achieve financial independence.

The number one mistake that we see new freelance consultants make is…

Not fully understanding or preparing for their year-end taxes.

More specifically, they don’t fully understand that they will have to pay Self-Employment (SE) tax on the net income earned from their consulting business. This current tax rate is 15.3 percent and is on top of the federal and state income tax they will owe on their bottom line. This whopping 15.3 percent tax covers federally mandated Social Security and Medicare taxes.

As an employee, they were used to having 7.65 percent FICA tax withheld from their wages. However, most people aren’t aware that their employer has to match that FICA tax and pay in another 7.65%. This means that the total tax is 15.3 percent (7.65% times two.) As a freelance consultant they will be required to pay both halves of the FICA (called SE tax for self-employed individuals.) If the consultant is operating as a corporation then this tax will be treated differently, split equally between the employer (the corporation) and the consultant (the employee.) However, the overall tax rate will still total to 15.3 percent.

The first time the consultant meets with their tax accountant, they are usually informed of a rather large tax bill and they are stunned by the news. As it is with most bad news, it usually hits when the consultant can least afford to pay this chunk of tax dollars. We make sure our clients fully understand their tax obligations on any type of self-employment income so there are no surprises. They need to understand the impact of taxes before they launch their business in order for them to correctly determine the consulting rate to charge.


Anne MinerAnne Miner

Anne Miner is an entrepreneur, author, speaker and professional mentor. She is the founder and President of The Dunvegan Group, a company specializing is customer care and customer retention since 1987. Miner is author of several books in her area of specialization and co-author of “Succeeding in Spite of Everything!” a collection of stories about the challenges that entrepreneurs face and how they overcame them.

The number one mistake that freelancers make when starting out is to…

Undervalue their services.

Often freelancers start out with an hourly rate that may have been derived from the wages they received at their previous job. This is completely inadequate, as it does not take into consideration the following facts:

1. You will not be “employed” 2000 hours per year – ever. And, definitely not in the first year.
2. You will need to pay for supplies, gas, phone, internet, parking, business cards, advertising etc. out of the fees you earn.
3. In the event that you grow a business that needs to expand into offices, you will have to raise your fees to pay the rent – your clients will not be interested in paying more so that you can have an office.

Be sure to research competitive rates. And, consider charging for the services you will deliver based on the results/outcome (e.g., web site for $1000 rather than trying to estimate the # of hours).


Gavin RozziGavin Rozzi

Gavin Rozzi, is one of New Jersey’s leading independent IT consultants, being in the business for over 10 years. Gavin serves both residential and business clients in the greater Ocean County area, assisting with cyber security, online presence and technology integration. Learn more about Gavin’s work at www.gavinrozzi.com.

As a freelancer, the number one mistake I have seen others in the field making, and that I have also been guilty of earlier in my career, is…

Overpromising or making lofty promises to woo clients early on.

The most important thing when first starting out any freelance career is building a solid reputation and a high quality base of clients, overpromising can only help to sully your slowly growing reputation and prevent you getting word-of-mouth referrals. Through my experience, I have found the best policy for customer relations is being upfront, and even under promising, so as to have the maximum room for a customer satisfaction.

This also benefits the freelancer, as not overselling yourself or services will not have you feeling that you’re in “over your head” or unable to meet the needs of your clients. Be straightforward and be realistic in line with your business goals and your clients needs and the rest will follow. Leave the “used car salesman act” on the car lot.


Steve GuidrySteve Guidry

Steve Guidry is the President of Nightlife Consulting LLC, entrepreneur, and business consultant. His extensive professional career includes many roles, including Doorman, Security, Barback, Bartender, DJ, Amateur Vocalist, Emcee, Floor Manager, Sales Manager, General Manager, City Liaison, Costume Coordinator, and now, President and Owner. Learn more about Steve’s current work at www.steveguidry.com.

The number one mistake freelancers make when starting out is…

Feeling bad having to charge people, and thinking that offering free advice in hopes that they’ll call you back after a free couple of hours for the big “enchilada!” I can’t begin to tell you how many times I got burned and people taking advantage of relationships when I first started out.


Alli PolinAlli Polin

Alli Polin is a former senior executive with deep experience in change management consulting and personal leadership. As a coach, consultant and speaker, Alli helps small business owners and leaders at all levels create more success and fulfillment in their life and leadership. Learn more about Alli’s work at www.breaktheframe.com.

The number one mistake that people who are new to freelance consulting make when starting out is…

Filling their practice with enough work to create a full-time assignment and then they focus all of their time, energy and effort on the work (and nothing else).

In today’s freelance economy, networking, marketing and sales must be an on-going practice. The client work that creates a full book of business today will eventually be gone. It’s imperative to continually be networking and building a pipeline so that when the current work ends you’re not left asking, “What now?”


Garry PolmateerGarry Polmateer

Garry Polmateer is the Managing Partner of Red Argyle, an application development services company. Garry spent the past 15 years working freelance contracting jobs until ultimately co-founding Red Argyle.

The number one mistake that freelancers make when starting out is to…

Not charging enough.

I did it, and I’ve seen it done over and over. People new to a business do not charge enough for the value their services are providing. You shouldn’t feel sorry for taking someone’s money. If you’re offering a value, and it’s worth the money to the other side, you’re doing yourself and the customer a service.


Danny GronerDanny Groner

Danny Groner is a freelance journalist based in New York City. Find more about Danny at @DannyGroner.

The number one mistake that people starting out with a freelance career is…

Being too picky about who they accept as a client.

Everyone has grandiose dreams of building up their name and their portfolio, and becoming an industry leader, but you won’t get there overnight. It takes time and patience to reach your potential.


Kerrie HopkinsKerrie Hopkins

Kerrie Hopkins is an Onomalogist, Consultant, Author and founder of Name Zook. Kerrie is an expert who has had years of academic study, elaborate research, and practice on the correlation between a person’s name, and his or her behavior and personality traits, and as such, is considered one of the foremost experts on personality profiling in the world. She consults in 5 Continents with anyone from Billionaires on managing their clients, networking more efficiently & managing their employees, to expectant parents who want to name their kid for success, to singles who want to find/ commit to the most compatible partner, etc. Kerrie has been interviewed on Good Morning America, The Today Show, Fox & Friends, among many other popular TV and Radio networks nationally and globally, and has published three books based on her skills in analyzing the name-trait correlation and her years of experience, titled ‘You’re SUCH a Dave,’ ‘How to Never Meet A Stranger,’ and her most accomplished book, ‘Breaking The Name Code: Define your name, Design your life.’

The number one mistake people new to freelance consulting make when starting out is…

Not focusing on what the client wants.

In other words, don’t sell people what they NEED. Sell people what they WANT.


Michelle GarrettMichelle Messenger Garrett

Michelle Messenger Garrett is a public relations consultant and award-winning writer with more than 20 years of experience working with companies ranging in size from small businesses and startups to enterprises such as Adobe and HP, assisting them in crafting and carrying out a PR strategy that will help them get the word out, get noticed and lead to an increase in visibility, prospects and sales. Learn more about Michelle’s work at http://www.michellegarrett.com/.

I believe the number one mistake people new to freelance consulting make when starting out is…

Failing to plan appropriately.

They may not consider setting up accounting/invoicing/taxes, having clients in place from the get-go, having their office systems (phone/email/equipment) set up, establishing a web site, printing business cards, etc. This sets them up for struggles that don’t need to happen.

Before hanging out one’s shingle, they should be prepared with all the necessary pieces in place for them to focus on client work. There are great resources to help with all these things, but the best piece of advice I can give is for them to talk with other successful freelancers to find out what they’re doing. That really helped me get the systems I needed in place before I started consulting.
One other recommendation is to have at least six months of savings to live on and to make sure you have health insurance lined up-perhaps through your spouse, if possible, or through an agent who specializes in working with the self-employed.


Wayde GilchristWayde Gilchrist

Wayde Gilchrist is a freelance technology and business consultant. He is also the host of Tech Start Radio. Some of his clients include Frito-Lay, Quizno’s, and Nortel in addition to numerous smaller companies and startups.

I believe the number one mistake freelancers make is….

The idea that “If you build it, they will come.”

I’m referring of course to a web site. With all the competition in the consulting space, getting traffic to your consulting website is a very expensive proposition. All of the main search engine keywords for your industry are likely bid up to a very high price. It is rare that a web site will directly bring in new clients. Instead, new clients are obtained through intensive networking through both social media and person to person. Most of my clients have come through referrals made by former customers.


Amy MetherellAmy Metherell

Amy Metherell is a Virtual Assistant with 15 years of administrative experience. Amy thrives on juggling schedules and focusing on logistical details. When she’s not managing calendars, she loves hanging out with her family, which consists of her husband, 2 rowdy kids, and their little dog. Learn more about Amy’s work at www.amymetherell.com.

I would say the biggest mistake people new to freelance consulting make when starting out is…

Not identifying (and sticking to) their ideal client.

I personally made this mistake in the beginning when I was just freelancing and it made for some miserable moments. I had 1 client who was definitely not my ideal client, but because I didn’t identify what made an ideal client for me, I didn’t realize it until it was too late.

I would suspect the main reason for people to go into freelancing is to find more enjoyment in their work. They can’t do that if they will work for anyone just to get paid. Yes, getting paid is important but more important is making the time you spend working more enjoyable. Otherwise, you may end up quitting and missing out on the benefits of freelancing.


Oliver JamesOliver James

Oliver James is the Marketing Director for Realize Internet Marketing and specializes in HTML5/CSS3, JavaScript and SEO. Realize Internet Marketing is based out of San Diego, CA and services government sites, non-profits, corporations and small businesses. Oliver is also a member of the Freelancers Union.

The number one mistake freelancers make when starting out is…

Spreading themselves to thin.

The easiest and quickest ways for this to happen is by offering too many products or services. But I see many freelancers also get overwhelmed by spreading themselves out on too many sites or marketing avenues. If you’re all over the place in the services you provide and how you get your clients you’ll never find a rhythm to your work.

You don’t want to brand yourself as a “Jack of All Trades”. This will just lead to sleepless nights learning how to do the work instead of actually getting the work done and moving on to the next gig.

The key is to find the 3-4 products/services that bring in the highest margins(profits) and can be easily full filled. Your goal is to make an assembly line for these 3-4 products/services.

So let’s say that right now your list of skills on your favorite freelancer site looks like this:

  • 100% Custom Websites: WordPress, Joomla, Drupal, and every other CMS(content management system) out there
  • Email Marketing: Aweber, Mailchimp, Constant Contact and more
  • Marketing Services: SEO, Google Adwords, iAds, AdColony
  • Social Media: facebook, twitter, linkedin, pinterest, instagram, folkd, tumblr, livejournal, and more

To be effective and get the highest ROI on your time, your skill set should look like this:

  • Experienced WordPress Developer
    • Theme Installs
    • Plugin Integration
    • Contact Forms
    • Plugin Conflicts
  • Aweber Email Marketing Expert
    • Set Up Multiple Lists
  • Website Form Integration
  • Database Management
  • Google Adwords Certified (make sure you actually are)
    • Keyword Research
    • Set Up
    • Budget Management
    • Optimization
  • Social Media and Viral Content Mastermind
    • facebook
    • twitter
    • Consistent increase in user engagement.
    • Business Page Optimization
    • Content Generation (memes, quotes, industry facts and more)

While the second set of skills has more info and detail it actually limits you to specific frameworks within certain fields. This helps to lower the amount of time you spend on your gigs and helps brand yourself as an expert in your niche at the same time.


Termeh MazhariTermeh Mazhari

Termeh Mazhari is an experience independent PR and marketing consultant based in New York City. Learn more about Termeh at http://linkedin.com/in/termehmazhari.

The number one mistake people new to freelance consulting make is…

Not having contracts with their clients.

Requiring clients to sign contracts will help freelancers protect themselves and their work. Apart from the client’s basic personal and business contact information, you also need to state – as specifically as possible – what the client is paying for (how many hours of consulting, the project’s scope, how many revisions, how many client communications and status reports they can expect, etc.).

You also need to outline your billing procedure: how you invoice, how you prefer to be paid, payment due dates, etc. Finally, outline the project’s cancellation policy! A cancellation clause will protect you in case your client backs out before termination of the project.


Matt InglotMatt Inglot

Matt Inglot is behind the free FreelanceTransformation.com newsletter for freelancers. Matt helps freelancers earn more and find clients that they love to work with. He has spent the past 8 years building a dream lifestyle through his website development business.

The number one mistake new freelancers make is…

Not understanding what clients they are targeting.

Instead many freelancers take a “shotgun” approach, promoting themselves everywhere and quoting any work that may come their way. This leads to time lost chasing projects that you are unlikely to win, or taking on projects at a lower rate than your goal.

The time lost on unlikely sales opportunity or poorly paying projects is time that could have been spent pursuing the quality opportunities that will help you grow your business and reach your income goals.

To earn higher rates and get more work, it is critical to identify what types of clients are the best fit for your services. Think about ideal client size, types of industries that are likely to desire your work, and of course, willingness to pay for your services.

Put all your focus and efforts on targeting this type of client. Learn how to best reach them, learn what their priorities are, learn what types of budgets they typically have, learn everything you can. Once you know how to find your ideal clients, and how to create solutions they want, it becomes far easier to find work and earn higher rates.


Hugh TaylorHugh Taylor

Hugh Taylor is President of Taylor Communications, and is the author of the book “B2B Technology Marketing”. He writes white papers, web copy, articles, blog posts, and case studies for many large technology companies as well as venture-backed startups.

In my experience, I’ve noticed a mistake that new freelancers often make is…

Not understanding the value of the work portfolio.

When you’re a freelancer, you need to work hard on business development. However, you shouldn’t have to be selling yourself too hard.

What’s that? Develop new business but don’t sell yourself? Many new freelancers misunderstand the value of having a great portfolio of work to show. Your work should do the selling for you. You have to find out who’s hiring and what projects are available, but if you find yourself trying to justify why you should get the assignment, you’ve probably made a wrong turn somewhere in the process.

People that hire freelancers want to have a lot of confidence in you before they give you the work. They can get that confidence from references, but nothing is better than the work itself, especially if it’s from brand name clients. In my work, which mostly involves writing long-form content for technology companies, I can approach a new client and say, “I write white papers for Microsoft and Advanced Micro Devices. How can I help you?” I don’t get into, “Please, please trust me. I’ll do a great job.” My work speaks for itself, or at least I hope it does. But, having a great work portfolio changes the nature of the freelance hiring discussion. The confidence building occurs up front. The conversation is about how you’re going to do a great job, not if you’re going to do a great job.

Now, of course, the big question looms: How do you develop a work portfolio? The answer is you have to be flexible and creative when you start your freelance career. It took me years to put together an A list clientele, often working at low rates and doing special favors for people so I could assemble my sample set. There’s a great value in the portfolio. It’s worth foregoing high fees in the beginning to put your portfolio together.


Jackie PetersonJackie B. Peterson

Jackie B. Peterson is a writer, speaker, and business coach based in Portland, Ore. She is the author of Better, Smarter, Richer: 7 Business Principles for Encore, Creative, and Solo Entrepreneurs, and also acts as a career adviser at Portland Community College’s Small Business Development Center. Affectionately known as “Raise Your Prices Jackie,” she was named one of the 100 most powerful women in the Northwest and recently one the Portland Chamber of Commerce’s prestigious President’s Award in recognition of her years of working on behalf of the small business community. You can find her online at
www.BetterSmarterRicher.com.

The number one mistake that people make when doing freelance work is…

Not charging enough.

People are afraid that no one will hire them if their prices are high, but, in fact, higher prices = greater success. If you don’t charge enough for your work, people won’t take you seriously. When you charge more, you can* take time off to renew yourself, improve your skills, and hire the help you need. You will be able to provide higher-class services…and that will attract higher-class jobs and higher-class clients.


Eric GuerinEric Guerin

Eric Guerin is the founder of Adelie Studios, an award-winning animator and a noted expert in all things video marketing. He launched the agency in 2002 – at a time when video marketing was only a dream – and has since helped hundreds of brands tell a more compelling story through a wide range of animated explainer videos. In 2007, Eric was selected by the Worcester Business Journal as one of their “Forty Under 40” – a distinction reserved for forty business people (under the age of 40) from Central Massachusetts, based on their business accomplishments and ongoing community service.

The number one mistake people new to freelance consulting make when starting out is…

Feeling desperate to land a project and thinking they need to undercharge to start building their business.

This can set a dangerous precedent for them because what they are charging now may not be enough to cover their operating costs or be able to allow them to grow their business.


Shmuli RosenbergShmuli Rosenberg

Shmuli Rosenberg is the CEO of fwd/NYC Marketing, a creatively led and strategically driven full service marketing firm providing 360 degree solutions for clients.

I have years of experience as a freelancer prior to growing into a self standing company. I find that the biggest mistakes freelancers make are…

1. Time management. It is very hard to say no to a good project. So, you convince yourself that you’ll pull a few all nighters to get it done. This doesn’t work all the time. many times your work suffers and clients don’t use you again.

2. Biting off more than you can chew. A freelancer don’t have the resources large firms have. A freelancer has to realize that they are limited in resources. It is important to be up front about this right away with your client so tha expectations are accurate.

3. Professionalism. Just because you are a freelancer doesn’t mean you don’t need contracts, agreement, proper paper work and project briefs. This helps you stay organized and prevents all sorts of problems in the long run.


Edward HaletkyEdward L. Haletky

Edward L. Haletky is an independent consultant in the virtualization and cloud worlds, and is the President, CEO, and principle consultant for AstroArch Consulting, Inc. Prior to his current position, Edward worked in the Virtualization, Linux, and High-Performance Technical Computing teams at Hewlett-Packard. Edward is a very active analyst, writer, and blogger with in the virtualization space and has helped other freelancers/independents set up their businesses throughout his career.

The number one mistake I see freelancers make when starting out is…

Not planning enough to handle legal (such as writing bad contracts), financial, tax, and other normal business issues.

The freelancer is great doing the work, but not necessarily running the business. That takes some planning so they are not a financial burden to their family or themselves.


Joey SargentJoellyn “Joey” Sargent

Joellyn ‘Joey’ Sargent is the President of Claravon Consulting, where she provides the clarity, vision and insight leaders need to create powerful momentum for growth. Joey is the author of “Beyond the Launch: The Practical Guide to Building a Business that Thrives.” She speaks around the world and is regularly quoted in the media on strategy, leadership and branding. For more information about Joey’s work, visit www.Claravon.com.

The number one mistake people new to freelance consulting make when starting out is…

Not expressing their value.

Every independent consultant needs a clear, distinct and compelling value proposition. Instead of focusing on skills or talents, show prospects the positive impact you’ll have on their organization. Clients care more about results than what you do or how you do it.


Barry MaherBarry Maher

Barry Maher is an Author, Consultant and Speaker, and has appeared on the Today Show, NBC Nightly News, CNBC. Barry is also frequently featured in publications like the New York Times, the Wall Street Journal, the London Times, Business Week and USA Today. His books include “Filling the Glass”, which has been cited as “[One of] The Seven Essential Popular Business Books,” by Today’s Librarian along with books like “The Seven Habits of Highly Effective People” and “The One Minute Manager”. Learn more about Barry’s work at www.barrymaher.com.

I’ve worked with thousands of freelance consultants and the biggest problem I
see with consultants just starting out is…

They spend themselves out of business before the business has a chance to grow.

You’ve simply go to have sufficient seed capital to last long enough to generate enough business to stay afloat. Then budget that capital strictly, being sure not to spend more than your pocketbook and your revenue will allow. No one can predict the future, if you don’t have a way a surviving past your worst (reasonable) case scenario, you’re just rolling the dice. And the odds might be better in Vegas.


Ed McMastersEd McMasters

Ed McMasters is the Director of Marketing & Communications for the Flottman Company in Cincinnati, Ohio-Northern Kentucky, a communications company that specializes in marketing solutions, printing and miniature folded product literature. Ed has been with Flottman for over 2 years and has 20 years of combined market experience for Cincinnati’s Travel and Tourism, Jack of All Games, Nintendo, Sony, Microsoft, Schaeffer’s Investments and Sterling Jewelers.

The number one mistake people new to freelance consulting make when starting out is easily…

Not charging what their work is worth.

It is hard to price your own efforts especially when you are fighting for a client. More often than not you will put more hours in than you bill for and bill at a lower rate than you should. Be competitive but be fair to yourself!


Susan PaytonSusan Payton

Susan Payton is an Author, Blogger, Entrepreneur, and President of Egg Marketing & Communications. Susan has written several books and e-books, including “Lifetips 101 Entrepreneur Tips”, “Internet Marketing Strategies for Entrepreneurs”, and “DIY Press Releases: Your Guide to Becoming Your Own PR Consultant”, and has contributed to publications such as Small Business Trends, Mashable, CorpNet’s Startup Starting Line and BizLaunch. Susan began her marketing career working for private companies, and headed marketing departments in both manufacturing and investor relations before founding Egg. She has helped small and medium-sized businesses in software, technology, and business services by providing copywriting and social media services.

In my experience, the number one mistake make new freelancers make is…

Being so eager and insecure that they take on any project that comes their way.

What they should be doing is getting really good at a particular niche and owning it. It seems counter-intuitive, but by limiting the types of projects you take on you’ll actually end up with more business, as you become known for that niche.

 


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Orion Scheduled for December Test http://blog.zintro.com/2014/07/07/orion-scheduled-december-test/ http://blog.zintro.com/2014/07/07/orion-scheduled-december-test/#respond Mon, 07 Jul 2014 21:56:56 +0000 http://blog.zintro.com/?p=21402 Although NASA’s Orion capsule will not have its first flight test for six more months, agency engineers are getting excited about what they will learn. They designed the spacecraft to... Read More

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Nasa_blue_marbleAlthough NASA’s Orion capsule will not have its first flight test for six more months, agency engineers are getting excited about what they will learn. They designed the spacecraft to eventually take astronauts to Mars as well as other far away locations, but the unmanned Exploration Flight Test-1 (EFT-1) mission will take place in December. There will only be two flight tests for Orion, with the second occurring in 2017. The first crewed mission is expected to lift off in 2021.

During EFT-1, Orion will travel 3,600 miles from Earth before re-entering the Earth’s atmosphere at 20,000 mph. It will include a test of Orion’s launch-abort system, designed to steer crew members to safety if a problem occurs during liftoff. Also to be tested are Orion’s heat shield—the largest ever built at 16.5 feet wide-parachute performance, radiation monitoring, and the advanced computer system’s ability to handle extreme temperatures.

Zintro expert Meir Moalem is the founder and CEO of Multimodis, a strategic technology consulting firm for the aerospace community. He explains, “The Orion space vehicle is progressing on its path to human space travel. The mission has 2 aspects: technological and social. On the technological aspect, it is interesting to see the trade-offs NASA made between new, state of the art designs and technologies, and safe, ‘old-fashioned’ proven solutions: on the one hand, a re-entry module which looks a lot like the early Apollo modules and has almost the same re-entry process, but on the other hand, has a unique Avcoat filled honey-comb, a new “first time in space” advanced computer and more.

“On the social-human aspect, one has to consider the importance of space travel to humanity – it certainly costs a lot of money, it’s benefit is hard to grasp at first sight, the implications are, in any case, years from us – but still, humanity is advancing to Space as the true ‘final frontier.’ Projects like Orion are the seeds that will enable man-kind, if it desires (or as some believe, forced to) in the future to establish a community in space.

“There are still major obstacles to succumb: the impact of long-term exposure to radiation, the sustainability of a crew in a limited resources and long duration travel, the effects of low gravity to name a few. However, history has proven that solutions are found, given time (and some say money…) and indeed, there are promising ideas. What Orion is also proving is that the United States is dedicated to develop space travel capabilities, at first to nearby planets or asteroids (which are worth a separate article regarding the economic benefit and potential), and as technology and time advance, to more distant destinations within the Solar System.”

Walter H. Delashmit, Ph.D., P.E. (PA, FL) retired from Lockheed Martin Missiles and Fire Control on 1 January 2007 after 25 years at Lockheed and 39 years in the aerospace industry. He is an IEEE Life Senior Member and IEEE Charter Member and 50+ Year Member. He says, “I fully support this development. I worked on the Apollo and Skylab Programs before starting work on torpedoes and missiles. The Apollo program was a technology driver that is responsible for or at least pushing the time frame for many of the technologies that most people (not me due to my age and background) today take for granted.”

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Have you visited matches? Fine tune your areas of expertise today! – July 2014 Newsletter http://blog.zintro.com/2014/07/03/visited-matches-fine-tune-areas-expertise-today-july-2014-newsletter/ http://blog.zintro.com/2014/07/03/visited-matches-fine-tune-areas-expertise-today-july-2014-newsletter/#respond Thu, 03 Jul 2014 22:02:22 +0000 http://blog.zintro.com/?p=21372 Fine tune your matches and receive the Inquiries you are looking for! Our newly launched MATCHES page let’s you fine tune your areas of expertise to better define your areas... Read More

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Fine tune your matches and receive the Inquiries you are looking for!

Our newly launched MATCHES page let’s you fine tune your areas of expertise to better define your areas of interest for Projects, Jobs and Phone Consults.

Look for it in your navigation bar or click here to go to MATCHES


We included a new slider that lets you decide how precise you want the matching algorithm to be.

At Zintro we are always thinking of ways to improve your experience and we know that a big part of our job is making sure that you receive all the Projects, Jobs and Phone Consultations that fit your profile. Our new MATCHES page is the first step towards letting you have your own custom matching algorithm.

Visit MATCHES and fine tune your areas of expertise.

Try to be as specific as you can. There is no limit to how many areas you can add…
 
 

Thank You for Attending the First Webinar in our ‘Chemical Industry Insights & Innovation’ series!

 

David A. Hurwitz’s “Evolving Coatings Industry, Emerging Technology-A look ahead…A glimpse at the past!”provided one observer’s view of the paints and coatings industry, key participants, and the drivers that continue to shape the industry and inspire continued innovation. Hurwitz is the Managing Director of the Edica-Garnett Partners LLC, a global strategy and execution consultancy.

 

The ‘Chemical Industry Insights & Innovation’ webinar series will continue to feature top business and technical experts in the Zintro community who cover the most important trends impacting all sectors of the Chemical Industry.

 

Stay tuned for details about the next session in the series- coming soon!

 
 

Success Stories

Logistics specialist Charles Intrieri assisted a client by working on a report detailing rack specifications, volumes, racking suppliers and profit margins.

In one project, insurance consultant Marc Estrella discussed various fleet sourcing options, consolidation of multiple insurance programs, and claims handling/loss control strategies for reducing costs.

 
 

From the Blog

 
Every day an interesting and newsworthy article contributed to by Zintro experts is posted to our blog. We call it “Business News Written by Industry Experts.” Here are some posts from the past several weeks.




 

Would you like to discuss an idea with our Business Development team?

Fill out our Business Development contact form and let us know.
 

Are you looking for an Expertise Provider for a Project, Job or Consultation?

 

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Zintro Webinar Series – Chemical Industry Insights & Innovation Session 1 http://blog.zintro.com/2014/07/02/zintro-webinar-series-chemical-industry-insights-innovation-session-1/ http://blog.zintro.com/2014/07/02/zintro-webinar-series-chemical-industry-insights-innovation-session-1/#respond Thu, 03 Jul 2014 04:29:42 +0000 http://blog.zintro.com/?p=21319 “Evolving Coatings Industry, Emerging Technology-A look ahead…A glimpse at the past!” Presented by David A. Hurwitz Do you have a suggestion for a webinar topic or presenter? Let us know... Read More

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“Evolving Coatings Industry, Emerging Technology-A look ahead…A glimpse at the past!” Presented by David A. Hurwitz

Do you have a suggestion for a webinar topic or presenter?

Let us know

Would you like to discuss an idea with our Business Development team?

Fill out our Business Development contact form and let us know.

Are you looking for an Expertise Provider for a Project, Job or Consultation?

 

Other useful links

 

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Success Story: Dr. Peter Valenzuela http://blog.zintro.com/2014/07/02/success-story-dr-peter-valenzuela/ http://blog.zintro.com/2014/07/02/success-story-dr-peter-valenzuela/#respond Wed, 02 Jul 2014 22:09:04 +0000 http://blog.zintro.com/?p=21305 Zintro expert Dr. Peter Valenzuela is a nationally-recognized physician executive, and currently working as the Chief Medical Officer of Sutter Medical Group of the Redwoods. He is responsible for the... Read More

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Zipeter vntro expert Dr. Peter Valenzuela is a nationally-recognized physician executive, and currently working as the Chief Medical Officer of Sutter Medical Group of the Redwoods. He is responsible for the oversight of all issues related to financial aid medical group operations, as well as the clinical service quality efforts at Sutter Medical Group of the Redwoods and Sutter Pacific Medical Foundation, with approximately 125 multi-specialty providers in Sonoma and Lake Counties. In addition to holding an MD from the University of Texas Southwestern Medical Center at Dallas, Dr. Valenzuela has an MBA in Healthcare from Auburn University:

I recently provided a phone consultation for a company conducting market research on the physician practice management industry with a focus on private group practices. I applied my experience with running large multi-specialty practices to an answer questions related to practice types with the greatest growth potential, as well as those most likely to benefit from management services.

This job resulted from an email I received by Zintro as a potential match for my interests and expertise. Within 24 hours of completing the phone consultation, Zintro contacted me to inform me that my payment had been processed and was being sent to me directly. I look forward to working other projects through Zintro.
Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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U.S. Government Launches Local Food, Local Places http://blog.zintro.com/2014/06/30/u-s-government-launches-local-food-local-places/ http://blog.zintro.com/2014/06/30/u-s-government-launches-local-food-local-places/#respond Mon, 30 Jun 2014 21:56:06 +0000 http://blog.zintro.com/?p=21292 Rising consumer interest in locally grown food has turned it into a $7 billion industry. Truck farming, or small-scale fresh fruit and vegetable production, has led to over 8100 U.S.... Read More

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Ecologically_grown_vegetablesRising consumer interest in locally grown food has turned it into a $7 billion industry. Truck farming, or small-scale fresh fruit and vegetable production, has led to over 8100 U.S. farmers’ markets and almost 150,000 farmers selling directly to consumers. In addition, almost 44 percent of schools rely in some part on local farms for student meals.

Earlier this month, the U.S. government launched Local Food, Local Places to help rural communities build local food systems. The program provides experts in agriculture, transportation, the environment and the regional economy. Unfortunately, it is difficult for a farmer with a conventional corn and soybean farm to earn a good living, taking up to 2,000 acres. A vegetable farm requires less than 10 acres, according to Craig Chase, an Iowa State University economist who has studies sustainable, organic and local farming since the 1980s.

Zintro expert Mark Ferguson is the former Global Director of Controlled Environment Agriculture for Ilumitex, Inc., where he designed LED lighting systems for pioneering LED-based vertical farms around the world. He is currently the CEO of Hungry Planet Farms. He shares his views about local food systems. “The global food distribution system is remarkably similar in size, complexity and efficiency to its counterpart in the energy sector,” explains Ferguson. “It is designed to collect food from where it is produced and deliver it to where it is in short supply, at the lowest cost possible. Structurally, it is like a series of hubs and spokes, with food moving from relatively large hubs outward to smaller hubs along the spokes to retailers.

“As illogical as it may seem,” Ferguson continues, “local food has no ‘spoke’ direct to the retailer – which was/is the catalyst for Farmers’ Markets. There is no easy entry point for the local farmer into the global network, which prefers large centralized farms or self-aggregating smaller farms to feed it large quantities at its hubs. It is less expensive for Chile’s large blueberry farms to deliver their product to NYC than a farm 200 miles away. Building a local food system is expensive and inherently less efficient – and for all of its benefits, which are many, it is inherently incapable of supplying the breadth and continuity of produce consumers’ demand year round. Local food systems in close proximity to large, year round growing regions, can flourish, but all others are destined to be niche markets, struggling to survive for other reasons.”

Jan Willem Van Es is the COO of Agricolis Ltd, and Managing Director of Saham Global, sustainable and smart green engineering for agriculture, hospitality and other industries. He says, “The conclusion of my multiple-year experience in the agriculture and food industry, visiting numerous farms and listening to scores of agronomists and growers, is the believe that commercial successful farming is a FUSION between agroforestry, precision farming and organic soil conditioning. On all the farms where Jan Willem van Es is directly or indirectly involved in the management, therefore, a complete management system for synergistic biological soil & crop enhancements is put in place. Our main objective is to improve crop yields by eliminating limiting growth factors.

“To achieve these objectives, we have developed a holistic approach in our farm protocols, including but not limited to, soil amendment with lime and gypsum, producing both onsite composted brown/green manure and biochar. It is my firm believe that our success is cemented through the implementation of synergistic biological stimulation technology by taking a multi-dimensional product approach. These formulations work by direct stimulation of beneficial soil organisms as well as plant and root growth. The products are diverse, biological tools that are easy to incorporate into traditional farming practices. And contribute to a significant increase of the farmer’s ROI. Who else has experience using similar approaches? In Africa or elsewhere?”

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Inquiry Roundup – Alcohol http://blog.zintro.com/2014/06/27/inquiry-roundup-alcohol/ http://blog.zintro.com/2014/06/27/inquiry-roundup-alcohol/#respond Fri, 27 Jun 2014 21:57:04 +0000 http://blog.zintro.com/?p=21286 Beer Formulation I would like to link with experts in with beer formulation I would like to bring to the market a new lager beer brand of 4.8 percent alcohol... Read More

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alcoholBeer Formulation

I would like to link with experts in with beer formulation
I would like to bring to the market a new lager beer brand of 4.8 percent alcohol content
View Inquiry

Wine and Spirits

I am looking for alcohol experts (preferably spirits) with a strong knowledge on Sub-Saharan African markets. Namibia and Ghana are of particular interest but the region in general is still relevant.
View Inquiry

Branding And Designing

Project: Branding and Design Agency (Analysis of Key Performance Indicators)
Industry: Drinks (Alcohol and Spirits)
Scope: Global

We are currently working on the request raised by a Alcohol and Spirits client
The specific business questions we are looking to be answered are:

1) To analyze design agency landscape in terms of KPI (Key Performance Indicators) related with performance measurement, cost elements and pricing approaches adopted by marketers on a global scale.

If you do have answers for the same please send your contact us and we will give you a call at the earliest . Please note that we are working on very tight deadlines and a conversation at the earliest would really be appreciated.Looking forward to hear from you.

Thanks
Regards
View Inquiry

Behenyl Alcohol

Want to have detailed understanding of Behenyl Alcohol CAS No: 661-19-8 manufacturing process. Also, need to understand the cost structure for behenyl alcohol manufacturing (Cost share for raw materials, labor, utility amd fixed costs).
Detailed analysis of the global capacity for behenyl alcohol and major suppliers and their production capacities.
Major downstream industries for behenyl alcohol and their percentage share.
View Inquiry

Beer Industry

Dear Sir/Madam,
I am doing a market research on Beer ingredients industry globally. I would like to know about the procurement best practices, negotiating levers, contract structures and pricing formula followed for beer ingredients such as Malt Barley, Malt and Hops.

Please share me your inputs.
View Inquiry

Click here to see other live Alcohol Industry projects

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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First Successful Missile Intercept Test Since 2008 http://blog.zintro.com/2014/06/26/first-successful-missile-intercept-test-since-2008/ http://blog.zintro.com/2014/06/26/first-successful-missile-intercept-test-since-2008/#respond Thu, 26 Jun 2014 21:51:02 +0000 http://blog.zintro.com/?p=21274 This week marked the U.S.-missile defense system’s first successful intercept test since 2008. Five of the past eight attempts had failed. According to the U.S. Defense Department, the system, which... Read More

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Missile DefenseThis week marked the U.S.-missile defense system’s first successful intercept test since 2008. Five of the past eight attempts had failed. According to the U.S. Defense Department, the system, which is managed by Boeing  Co, hit a simulated enemy missile over the Pacific. The test was an important step in efforts to increase the reliability of our homeland ballistic missile defense system, said Missile Defense Agency Director Vice Admiral James Syring.

Engineering consultant Walter H. Delashmit, Ph.D., P.E. (PA, FL) says, “This system is a required system for defense to protect our country. It will have development problems since it is a very difficult task to accomplish. However, we should not stray from the development.”

Competitive intelligence expert Cameron Mehin explains, “The U.S. Ground-based Midcourse Defense (GMD) program successfully intercepted a simulated threat off the coast of California on Sunday. This comes as Boeing and the Pentagon seek to validate the $40B program which has been troubled by cost overruns and a string of intercept test failures primarily due to the Exoatmospheric Kill Vehicle (EKV) since 2010.

Aegis BMD (Naval) capability and the more recent Aegis Ashore (Land) have shown not just continued success, but also growth in its capabilities. Internationally the Aegis system and the SM-3 interceptor have been adopted by, and in some cases invested in by other allies including Japan, Spain, Australia and Norway. The Aegis network benefits with each additional installation, and with naval assets that can be distributed all over the world you start to see the added benefit of strategic mobility.

While GMD meets BMD requirements for land based defense, Aegis Ashore has the advantage of its allied networks and sensors on multiple domains. As part of the European Phased Adaptive Approach to BMD, the first international installations of Aegis Ashore will be located in Romania and Poland as the program continues deployment through 2018. This leaves us with the question: should we be placing more emphasis on Aegis and SM-3, a proven program, rather than trying to make GMD viable?”

Randal Cordes is a missile defense threat analyst, campaign modeler, war game and exercise designer/participant and J-9 forecaster. “I believe the multi-year drought since the last successful US missile defense intercept is symptomatic of the necessity of having nuclear-armed interceptors to ensure killing an intercepted threat warhead,” shares Cordes.

“The serious consequences of a missile with a WMD warhead hitting a city, as well as the expense of developing and maintaining missile defense systems, require a serious warhead. The idea of having a subtle interceptor strategy withkinetic kill or a small conventional warhead belies the seriousness of the threat and the resources required to stop it.

“The most difficult part of a missile defense intercept is knowing exactly where a threat warhead will be along its trajectory at the moment when the interceptor crosses. And a threat missile with a WMD warhead would likely have countermeasures, including dummy warheads, and might be modified to wobble or corkscrew around a center line of trajectory–so that the US interceptor might pass through the very center of the trajectory of the threat warhead, and at exactly the right moment, and still miss the target warhead, because of uncertainty deliberately induced by the design of the threat and its associated countermeasures. A small nuclear warhead would address this problem and show real US commitment to active missile defense.”

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The Best Tools to Market Yourself as a Freelance Consultant http://blog.zintro.com/2014/06/25/best-tools-market-freelance-consultant/ http://blog.zintro.com/2014/06/25/best-tools-market-freelance-consultant/#respond Wed, 25 Jun 2014 14:28:44 +0000 http://blog.zintro.com/?p=21165 One of the most common challenges cited by freelance consultants is the need to continuously market their services, especially if sales and marketing aren’t your areas of expertise. You should... Read More

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One of the most common challenges cited by freelance consultants is the need to continuously market their services, especially if sales and marketing aren’t your areas of expertise. You should always be marketing your services, even when you’re not able to take on new work – because when a contract ends, you’ll already have irons in the fire to fill the gap.

Marketing can easily become a full-time job, though, which would leave you little to no time to actually perform work for your clients. So finding the right balance is the key. Having the right tools for the trade is half the battle. With an ever-increasing number of innovative tools and marketing platforms emerging, you’ll never run out of opportunities to automate your marketing activities or reach a broader audience.

Because our mission is to help you succeed in the world of freelance consulting, we decided to do some of the heavy lifting for you. The following 50 tools are incredibly useful platforms for marketing your skills and expertise, tools to help you refine your message and present winning proposals to clients. If you’re looking to fill your marketing toolkit with a more robust arsenal, this list is for you.

Note: The following 50 tools are not rated or ranked in order of importance or usefulness. The numbers are provided as an easy point of reference only, in case you’re sending this list to a friend and want to point out a specific tool, or you want to remember which tool you wanted to look at later. In other words, number 50 isn’t necessarily worse than number one, and vice-versa.

Listed in random order, these tools are some of the most valuable tools for getting more exposure, staying on top of the latest thought leadership in the consulting world, getting in front of decision-makers and generally presenting yourself in the best possible light to score more deals and land more clients.

1. Bidsketch
@Bidsketch
Bidsketch

If you struggle with creating proposals, Bidsketch is the tool for you. Create winning proposals in mere minutes, complete with custom client landing pages and rapid turnaround times with electronic signatures. If design skills aren’t in your repertoire, not to worry: Bidsketch comes with a number of beautifully designed templates to make your proposals shine.

Key Features:

  • Capture digital signatures
  • Mix and match content, fees and designs
  • Custom client landing pages
  • Reusable content
  • Use your own custom HTML/CSS design
  • Professional design templates
  • Custom color options
  • Export proposals to PDF
  • Up-sell additional services or items

Cost:

  • Freelancer: $29/month – 1 user, 2 GB storage
  • Studio: $79/month – Up to 3 users, 10 GB storage
  • Agency: $149/month – Up to 8 users, 50 GB storage

 

2. Post Planner
@PostPlanner
PostPlanner

Post Planner is like “having your own Facebook marketing team on demand.” What could be better? Freelance consultants can streamline Facebook marketing down to just 15 minutes a day or less, capitalizing on viral content and superior engagement to drive leads and land more business.

Key Features:

  • Viral content increases engagement
  • Post scheduler
  • Status Ideas Engine
  • Easily source trending content
  • Increase likes, shares and clicks
  • Follow scientifically proven viral photos with your own content
  • Real-time analytics
  • Discover new content sources
  • Trending links in your niche
  • Organize pages into lists
  • Automate Facebook marketing

Cost:

  • Expert: $19/month – unlimited pages, insights, lists
  • Guru: $29/month – smart queue, viral photos
  • Agency: $79/month – multi-license, power posting

 

3. Zintro
@Zintro
Zintro
ZintroZintro

Zintro is “fueling the expertise economy,” providing a streamlined platform for freelance consultants to connect with clients looking for highly specialized experts with skills and expertise ranging from aquaculture to high velocity trading and everything in between. Look for projects, phone consultations or even jobs. The platform is simple to use for clients, meaning more potential business for you. Post your skills for potential clients to discover you and to receive relevant projects, jobs and inquiries live.

Key Features:

  • Projects, Phone Consultations and Jobs
  • Smart matching algorithm
  • Market yourself by creating a profile
  • Anonymous
  • Browse inquiries
  • Share via social networking

Cost:

  • Zintro is free for both Clients and Experts
  • Premium plans offer a way to highlight your experience and increase your probabilities of success
    • Applies to both Clients and Experts
    • Unlimited responses, Highlighted profile and inquiries, Contact any Expert Directly, Expedited Customer Support
  • Connection fee: 15% of fees paid to Experts (minimum of $99.95 waived if Client or Expert is Premium)

 

4. LinkedIn
@LinkedIn
LinkedIn

If you’re a freelance consultant and you’re not yet on LinkedIn, you’re missing a huge opportunity to connect with potential clients. LinkedIn has been around for quite some time, but it remains one of the most prominent social networks for professionals. LinkedIn recently expanded its publishing capabilities to all users, so you can get in the mix by highlighting your expertise within your professional network. You can also post slide decks, add your career and education history, and share status updates relevant to your niche.

Key Features:

  • Highlight your skills and expertise
  • Post slide decks from SlideShare
  • Publish articles and blog posts
  • Share status updates
  • Link to relevant work
  • Connect with potential clients
  • Follow companies you’d like to work for

Cost:

  • Basic plan: FREE
  • Business: $23.99/month – 3 InMail messages/month
  • Business Plus: $47.99/month – 10 InMail messages/month
  • Executive: $74.99/month – 25 InMail messages/month

 

5. SlideShare
@SlideShare
SlideShare

 

As a freelance consultant, you’ve probably compiled a slide deck or two in your day. SlideShare is your perfect venue for sharing that creative genius with the world. Of course, you can fine-tune your slides to remove any proprietary details or broaden the audience for wider appeal. Better yet, you could make a slide deck for the sole purpose of broadcasting your services. You can follow topics, people and companies to start building valuable connections with potential clients.

Key Features:

  • Facebook, LinkedIn and Google+ integration
  • Upload from cloud or hard drive
  • Supports PDF, .doc and .ppt formats
  • Follow companies, people and topics
  • Add Twitter, Facebook, LinkedIn and Google+ links to profile
  • Capture leads with PRO account
  • Analytics
  • Embed presentations on your blog or website
  • Add a badge to your blog or website

Cost:

  • Basic plan: FREE
  • SlideShare PRO: New signups currently on hold (working on new features)

 

6. Clippings.me
@clippingsme
Clippings.meClippings.meClippings.me

If you’re a journalist, blogger or writer, or even if you’re a widely-quoted thought leader in your niche, Clippings.me is a valuable marketing tool for your freelance consulting career. Compile your best clips in a beautiful digital portfolio, complete with your biography and links to your social media profiles, multimedia, customized look and feel and analytics and visitor tracking. Public relations consultants can capitalize on Clippings.me to create rich client reports with in-depth statistics on media coverage.

Key Features:

  • Custom background image
  • Choose colors and style
  • Link to your social media accounts
  • YouTube, Vimeo and other multimedia
  • In-depth stats for each publication
  • Use a custom domain
  • Track visits
  • Create media coverage reports
  • Multiple-client capable with individual URLs per client

Cost:

  • For Journalists, Writers, Bloggers: FREE
  • For PRs:
  • Starter: $24.99/month – 1 account, 20 clients
  • Standard: $74.99/month – unlimited accounts, 100 clients

7. ShareBloc
@ShareBloc
ShareBloc

An online community for sales and marketing professionals, ShareBloc is the place to share, curate and talk about the business content that matters. ShareBloc also maintains a community calendar of sales and marketing events across the globe, and a handy voting mechanism gives you an at-a-glance view of how informative users find your content. By selecting topics that matter to you (“Blocs”) you’ll create a customized news feed targeted specifically to your interests.

Key Features:

  • Post a link or ask a question
  • Curate content
  • Vote and get feedback
  • Suggest events for community calendar
  • Categorize your posts
  • Add up to 500 words of commentary

Cost: FREE

 

8. FollowUp.cc
@followupcc
followupcc
followupccfollowupcc

Terrible at follow-up? You’re probably missing out on some major contracts. Schedule tasks and reminders straight from your email account with FollowUp.cc and never miss out on a valuable connection again. The important emails you want to reference later don’t have to hang out and get buried in your inbox; schedule them to reappear at the precise moment you’ll need them later.

Key Features:

  • Schedule emails to reappear when you need them
  • Works with all email clients on any device
  • Schedule reminders for appointments and other events
  • Schedule for a specific day/time or length of time from today
  • One-click snooze
  • Gmail extension
  • See reminders in your existing calendar
  • Salesforce integration for Enterprise and Ultimate users

Cost:

  • Mini: $4/month – Personal and student use
  • Basic: $12/month – 250 reminders/month, 5 email addresses
  • Professional: $18/month – 2,500 reminders/month, 10 email addresses
  • Team: $9/user/month – For companies and organizations

 

9. The Email Game
@emailgame
TheEmailGame

 

Does a cluttered email inbox distract you from the task at hand? Clear the clutter from your inbox so you can focus on priority tasks with The Email Game – and make it fun while you’re at it. The Email Game is an innovative approach to managing the hundreds to thousands of emails most of us get on a daily basis with a countdown timer that lets you accumulate points by rapidly deciding what to do with each message. Archive it, delete it, boomerang it back to your inbox when you need it, or skip it. Need to respond right away? You get three minutes by default. The Email Game helps you rapidly address incoming client requests, ensuring that you land and keep more business.

Key Features:

  • Earn points for clearing your inbox
  • Learn to prioritize emails
  • Archive unimportant messages
  • Boomerang important messages at a precise time
  • 3-minute default response time
  • Works with Gmail and Google Apps

Cost: FREE

 

10. ContactMe
@contactme
ContactMe

ContactMe helps you organize all your business contacts and stay on top of your to-do list with an integrated task manager and calendar. Track deadlines and schedule meetings, generate more leads and save valuable time you’d otherwise spend trying to manage all those minute details. Your follow-up and organization will be so impressive, clients can’t help but refer you to all their colleagues. With a special scrolling ContactMe button you can add to your website, visitors are encouraged to get in touch, giving you the opportunity to land more business.

Key Features:

  • Simplified workflow
  • Add notes to contacts
  • Document calls, meetings, payments
  • Simple “Add a Task” bar
  • Add tasks directly from client contact
  • Tasks auto-sync to calendar
  • Daily agenda reminders
  • Email or text reminders
  • Add “ContactMe” button/form to your website
  • ContactMe button and contact form

Cost:

  • Personal Use: FREE
  • Form Plus: $3.95/month and up
  • Biz Pro: $7.42/month and up

 

11. DocStoc
@docstoc
DocStoc

DocStoc aims to be a premier resource for starting and running a small business, with articles, videos, slide decks and courses from industry-leading authorities in a variety of niche markets. There’s information to cover every aspect of marketing, from the basics to highly specific topics like marketing on Instagram. In addition to enhancing your knowledge base, DocStoc provides millions of business form templates, ranging from consulting services agreements to proposals, corporation bylaws, bills of sale and non-disclosure agreements.

Key Features:

  • Thousands of articles, videos, courses
  • 20 million professional documents
  • Learning Center for starting/growing a business
  • 20,000 attorney-drafted documents
  • Database of licenses and permits
  • Download and customize forms and proposals

Cost:

  • Basic plan: FREE
  • Premium Memberships (full course access, unlimited documents):
    • 12-month membership: $9.95/month
    • 3-month membership: $14.95/month
    • Monthly membership: $19.95/month

 

12. Pinpointe
@pinpointe
Pinpointe

Stay in touch with previous clients and prospects with an email marketing list. Pinpointe enables you to design, automate and track email marketing campaigns to impress potential clients and ensure you’re top-of-mind when they’re in need of your expertise.  Choose from more than 1,000 professional templates and knock your prospects’ socks off with useful tips and industry news.

Key Features:

  • Thousands of responsive email templates
  • Real-time site analytics and heat maps
  • WYSIWYG email editor
  • Drip marketing and autoresponders
  • Google Analytics integration
  • Robust campaign statistics
  • Social sharing and reporting

Cost:

  • Pricing based on subscriber count
  • 5,000 subscribers: $49/month
  • 25,000 subscribers: $150/month
  • 100,000 subscribers: $480/month

13. Buffer
@buffer
Buffer

Get your social media marketing done in a fraction of the time with Buffer, an intuitive tool offering post suggestions, scheduling, analytics and more. Simply add posts to your queue and Buffer will publish them for you at specified time intervals. With the Awesome plan, you can connect up to 12 social profiles and add 200 posts to your Buffer queue, so you can schedule several days’ posts at a time.

Key Features:

  • Social media analytics
  • Up to 12 social profiles
  • Up to 200 posts in queue
  • Auto-scheduling at specified times
  • Collaborate with 2 team members
  • Free content suggestions

Cost:

  • Basic plan: FREE
  • Awesome Plan:
    • $12/month
    • $102/year (when paid annually)

 

14. SquareSpace
@Squarespace
SquareSpace

You can’t market your consulting services in the modern world without a website, and Squarespace simplifies the design process. Even if you’ve never touched a line of code, you can create a professional portfolio site, a blog, even an online store with ease. Choose from a number of professional, mobile-ready design templates and make them your own.

Key Features:

  • Drag-and-drop functionality
  • Rearrange content and features
  • Free custom domain
  • Accept payments online
  • Personalize fonts, colors and layouts
  • Social media integration
  • Website analytics
  • On-page SEO

Cost:

  • Personal: $8/month
  • Professional: $16/month – sell up to 20 products
  • Business: $24/month – unlimited pages/galleries, sell unlimited products, Xero accounting integration

 

15. Wistia
@wistia
Wistia

Enhance your digital presence and your marketing prowess by adding video content to your website. Designed with business in mind, Wistia turns videos into lead-capture engines by gathering email addresses and incorporating calls to action. Integrate with social media and email marketing platforms to instantly sync new leads with your other marketing initiatives to continue nurturing your relationships. Audience trend data also provides valuable insights into new potential markets.

Key Features:

  • Video heatmaps
  • Videos play on any device
  • Engagement graphs and trends
  • Video SEO
  • Social sharing integration
  • Email marketing integration
  • Embed calls to action
  • Collect email addresses
  • Add captions
  • Create playlists

Cost:

  • 3 videos: FREE – 5 GB bandwidth
  • 25 videos: $25/month – 50 GB bandwidth
  • 50 videos: $50/month – 100 GB bandwidth
  • Unlimited videos: $100/month and up – based on bandwidth

16. Outbrain
@Outbrain
Outbrain

Outbrain is a content discovery platform that generates exposure for your content based on recommendations within the context of related content on leading websites. By aligning your content with big names such as the Wall Street Journal, you benefit from instant credibility among your target audience.

Key Features:

  • Actionable insights and real-time analytics
  • Connect with already-engaged prospects
  • More than 100,000 trusted publisher sites
  • Create a more personalized experience for readers
  • Increase page views and time spent on site
  • High click-through rates
  • Full customization

Cost: Pay-per-click pricing

 

17. Learnopia
@learnopia
Learnopia

Learnopia serves you at both ends of the spectrum, with access to a wide variety of free and fee-based courses on niche topics to expand your knowledge base and the opportunity to create your own courses to showcase your expertise and generate leads. You can offer courses for free or monetize them with an enrollment fee.

Key Features:

  • Streaming audio and video files
  • Access to free courses
  • Non-free courses as low as $9.99
  • Create courses to generate leads
  • Free hosting
  • Automatic database of contact information

Cost: 25% fee for each course sold

 

18. ThingLink
@ThingLink
ThingLink

ThingLink has tons of potential as a marketing tool, turning ordinary images into multi-media, interactive experiences. Take static infographics to the next level or add links, music, text and video to a business-related image to highlight your services and expertise.

Key Features:

  • Drive advertising and editorial engagement
  • Tagging and analytics
  • ThingLink for video (paid plan)
  • Make content discoverable
  • Embed videos and links inside ad units
  • Use captions as descriptive links
  • Multiple points of sale
  • Social sharing

Cost:

  • Ongoing plans:
    • Basic: FREE – basic tagging and analytics
    • Premium: $250/month – custom icons, advanced image analytics
    • Corporate: $1,500/month – access to Beta features
    • VIP Accounts: Contact for a quote
  • Campaign plans:
    • Premium Campaign: $300 – 50,000 views
    • Corporate Campaign: $2,500 – 500,000 views

 

19. Circus Social
@CircusSocial
CircusSocial

You’re a one-person show, but that doesn’t mean you can’t get in on all the marketing action in the digital media world – including your own app. With Circus Social, you can have an app up and running in mere minutes, ranging from a basic contact form to photo contests, sweepstakes and feedback options. You can also generate beautiful, professional cover photos, set up triggers and personalized messages, and monitor it all through a comprehensive Brand Dashboard that gauges both your social prowess and your competitors.

Key Features:

  • Customized Brand Dashboard
  • Social applications
  • Implement games and reward programs
  • Triggers and message schedules
  • Photo contests
  • Sweepstakes
  • Quizzes and feedback
  • Cover creator

Cost:

  • Sliding-scale pricing
  • Based on apps used and number of fans

 

20. PageTiger
@Page_Tiger
PageTiger

PageTiger turns ordinary documents into interactive presentations with video, quizzes, surveys and other media. Engage your prospects – and impress them – with interactive proposals protected by passwords emailed directly to their inbox. Or, embed rich, dynamic documents on your website to boost visitor engagement and generate more client leads through your online presence.

Key Features:

  • Fully integrated reporting
  • Records every reader
  • Password-protected documents
  • Email publications to readers
  • Publish documents online
  • Color and style options
  • Custom domain name
  • Embed videos, quizzes, links and more
  • Drag-and-drop interactive features

Cost:

  • PageTiger: $16/month
  • PageTiger Plus: $45/month
  • PageTiger Enterprise: $590/month
  • Additional pricing options available for:
    • TigerCreator
    • TigerMailer
    • TigerBuilder
    • TigerDesigner
    • TigerComplete
    • A-la-carte products

21. Proposable
@Proposable
Proposable

Create, deliver and analyze your sales proposals with Proposable. Create proposals ranging from simple one-sheeters to multi-page, media-rich proposals designed to impress. With custom branding, digital signature capture, professional templates and an easy, WYSIWYG editor, creating winning proposals is a no-brainer.

Key Features:

  • Sample templates
  • WYSIWYG editor
  • Reusable content library
  • Capture electronic signatures
  • Custom branding
  • Get feedback via comments
  • Real-time editing for rapid revisions
  • Unique, private URLs
  • Password-protected proposals
  • Get notifications and analyze results

Cost:

  • Basic: $19/month – 1 GB storage
  • Pro: $29/month – 4 GB storage, dedicated account manager
  • Team: $79/month – 10 GB storage, custom domains, sales manager users

 

22. InviteBox
@invitebox
InviteBox

Freelance consultants generally get a lot of new business from existing client referrals. InviteBox enables you to set up a referral rewards program to entice your existing clients to make those critical recommendations that keep your business flowing in the right direction. With simple widget code you can paste into your website, there’s no sophisticated coding required, and you get actionable analytics to identify what’s working and what’s not.

Key Features:

  • Out-of-the-box referral programs
  • Configurable campaign mechanics
  • Social media integration
  • Actionable analytics
  • Built-in reward mechanisms

Cost:

  • Startup: $19/month – up to 100 monthly participants
  • Small Business: $59/month – up to 1,000 monthly participants
  • Medium Business: $199/month – up to 10,000 monthly participants
  • Larger campaigns and white-label solutions available

 

23. Antavo
@antavopromotions
Antavo

Turn your social media marketing efforts into a powerful lead-generation engine with Antavo. Create viral contests, implement offers, coupons and giveaways, profile your ideal clients, and segment groups for targeted newsletter mailings and personalized communications.

Key Features:

  • Like-gating
  • Templates
  • Real-time statistics
  • Custom entry forms
  • Customization options
  • Facebook apps
  • Social sharing integration
  • Mobile compatible

Cost:

  • Basic: $25/month
  • Plus: $65/month
  • Pro: $125/month
  • Freelancer: $179/month
  • Small Agency: $199/month
  • Additional Enterprise pricing options

24. Privia
@PriviaLLC
Privia

If you contract with the government, Privia is an absolute must-have tool for your freelance consulting career. It’s a bid capture and proposal management solution with built-in commenting and rich reporting to track your successes and misses and identify winning proposal tactics. The result? You earn more business and secure lucrative government contracts by leaving your competitors in the dust.

Key Features:

  • Secure, multi-tenant environment
  • Document management
  • Monitor your pipeline
  • Data exporting
  • Built-in commenting
  • Bid capture and analysis
  • Import data from public sources
  • Track government RFPs and work order requests

Cost:

  • $29/month/user
  • 2-year minimum commitment
  • Must have less than $2 million annual revenue

25. Canva
@canva
Canva

Not a designer? Your clients will think you spent a fortune on professional design sources when you use Canva to ramp up your visual marketing collateral and enhance your social presence with engaging visualizations. From Facebook and Twitter cover photos to customized social media posts and infographics, Canva offers simple, drag-and-drop design functionality with a massive library of built-in graphics and elements.

Key Features:

  • Massive library of graphics and elements
  • Choose from multiple design templates
  • Drag-and-drop design functionality
  • Import your own images
  • Facebook and Twitter covers
  • Social media images
  • Multi-page presentations
  • Blog graphics
  • Kindle e-book covers
  • Infographics

Cost:

  • FREE
  • Premium Images and Elements: $1 each

 

26. Podio
@Podio
Podio

Develop winning marketing strategies with Podio’s comprehensive planning capabilities, and keep track of your marketing initiatives, completed projects, media mentions and outreach efforts with Podio’s vast collection of customizable apps. You’ll never be disorganized again, and you can store all your critical business documents in a searchable, central database for easy reference. Introduce your clients to the Podio workspace for streamlined collaboration that’s designed to impress. Podio’s capabilities are practically endless.

Key Features:

  • Use built-in apps
  • Create your own app
  • Share workspaces with clients
  • Drag-and-drop functionality
  • Integrate forms with your website
  • Manage contacts
  • Track media mentions
  • Coordinate outreach campaigns

Cost:

  • Podio Lite: FREE – up to 5 employees
  • Podio Teams: $9/employee/month
  • Podio Business: Contact for a quote

 

27. Marketing Plan Builder
MarketingPlanBuilder

Feeling lost when it comes to marketing your freelance consulting business? Marketing Plan Builder is a massive, 120-page e-book that guides you step-by-step through the entire process of creating an effective marketing plan, along with a 55-page sample template and 64 pages of blank templates to plug in your information.

Key Features:

  • Identify opportunities
  • Systematic blueprint
  • Day-to-day reference points
  • Microsoft Word and Excel templates
  • 120 pages of guidance
  • Complete sample marketing plan

Cost: $49 (Special offer: $29)

 

28. KnowEm
@KnowEm
KnowEm

Instantly search more than 500 established and emerging social media networks to evaluate your brand presence and identify potential brand squatters. With KnowEm’s service, you can claim your brand name across every imaginable social platform to solidify brand ownership and secure your brand.

Key Features:

  • More than 500 social networks
  • Search entire USPTO trademark database
  • Reserve your brand name across the social web

Cost:

  • Essential: $84.95 – 25 profiles
  • Business: $249 – 100 profiles
  • Corporate: $349 – 150 profiles
  • Enterprise: $649 – 300 profiles

 

29. About.me
@aboutdotme
About.me

Make it easy for potential clients to discover you and learn about what you can do for them with a profile on About.me. About.me is a platform for creating a personal home page that encourages people to connect with you. It also serves as a digital resume or portfolio you can link in your email signature or send potential clients after an introduction.

Key Features:

  • Customized profile
  • Personal introductory home page
  • Send your profile to potential clients
  • Add images, interests, work skills
  • Connect with multiple services
  • Generate new leads
  • Import Facebook or Twitter profiles

Cost:

  • Basic: FREE
  • Premium: $4/month – custom domain
  • Promote: $9/month – featured placement in directories/search

 

30. Technorati
@technorati
Twitonomy

Expert interviews, product reviews, research and more are at your fingertips with Technorati. From staying on top of the latest news in your industry to capitalizing on valuable social media and marketing tips, Technorati is a valuable tool to keep in your marketing arsenal.

Key Features:

  • Online publishing, social media, content marketing news
  • High-quality publisher network
  • Identify influencers in your niche
  • Digital advertising platform
  • Learn about new technologies and products
  • Sign up as a Technorati publisher

Cost:  

  • FREE
  • Publishers earn advertising revenue

 

31. Twitonomy
@TwitonomyApp
Twitonomy

Track your own Twitter performance, gain competitive insights and identify leading authorities in your niche for outreach or relationship-building purposes. Twitonomy is a robust analysis application providing in-depth insights into Twitter users and trends. Identify the most-retweeted content and capitalize on the viral nature of the social web to increase brand awareness.

Key Features:

  • Browse, search and filter
  • Deep Twitter analysis
  • Search and analyze keywords, hashtags, URLs and @users
  • Download followers/following lists to Excel
  • Track clicks and links on Tweets
  • Get insights on other users
  • Track Twitter growth over time
  • Monitor users, lists and keywords

Cost:

  • Basic plan: FREE
  • Premium:
    • 1 month: $20
    • Monthly plan: $19/month
    • 1 year: $199

32. Hootsuite
@hootsuite
Hootsuite

Manage multiple social networks from a simple, streamlined dashboard with HootSuite’s intuitive, column-based social management platform. Track brand mentions and keywords, schedule tweets and status updates for later, or capitalize on HootSuite’s auto-scheduler which posts your content at the most optimal times for engagement. Ditch social media overwhelm, streamline, save time on your social media marketing activities and keep it all organized in a single, central interface with HootSuite.

Key Features:

  • Intuitive, column-based layout
  • Monitor brand mentions and keywords
  • Connect a multitude of social networks
  • Analyze social media traffic
  • Message scheduling and archiving
  • Analytics reports

Cost:

  • Basic: FREE – up to 5 profiles
  • Pro: $8.99/month and up – 50 included profiles (up to 100)
  • Enterprise: Contact for a quote – unlimited profiles

 

33. LiveBinders
@LiveBinders
LiveBinders

It’s actually designed with teachers in mind, but LiveBinders proves to be a valuable tool for freelance consultants. Serving as a digital, three-ring binder, LiveBinders helps you organize topic-focused content and share it with others. You can use a LiveBinder as a digital portfolio, create rich proposals and present research findings to clients or colleagues.

Key Features:

  • Create sales binders
  • Store marketing materials in one place
  • Customer care packages
  • Private or public binders
  • Share content instantly

Cost:

  • FREE – up to 10 binders, 100 MB storage
  • Basic: $29.95/user/year – unlimited binders, 500 MB storage
  • Pro: $199.50/user/year – unlimited binders, 50 GB storage

34. Canvas Network
@canvasnet
CanvasNetwork

Any consultant will tell you that you should always be learning. By expanding your skillset, you broaden your range of potential clients and remain competitive with the latest tactics and techniques. Canvas Network is a directory of open online courses from everything from community colleges to Ivy League universities. Many offer certificates of completion to add to your portfolio, and many are free. Find courses on everything from business and marketing to highly specialized, scientific topics – or, contribute your own course to gain visibility among your target audience.

Key Features:

  • Free and low-cost courses
  • Distance learning
  • Certificates of completion
  • Contribute courses to reach potential clients

Cost: FREE or course-based fee

35. Kippt
@kippt
Kippt

Collect, share and discover the most interesting news in your industry with Kippt’s curation and bookmarking platform. Kippt is designed to streamline the information workflow, with an intuitive process for organizing the content you find most interesting and sharing it with the people who matter. Find useful content and send to an existing or potential client, for instance, or monitor industry trends and save research for later use.

Key Features:

  • Organize content into lists and folders
  • Search your saved content
  • Share and collaborate
  • Public or private lists

Cost:

  • FREE
  • Kippt Pro: $5/month – unlimited lists and folders

 

36. Feedly
@feedly
feedly

Feedly aggregates all the content that matters to you in a customized and personalized news feed. Instead of searching the web for hours searching for the latest industry news, it’s ready and waiting for you at a glance with Feedly. Feedly helps you stay on top of what’s happening in your field so you can be on top of your game and be a valuable resource to your clients.

Key Features:

  • Follow topics or sources
  • Integrated with hundreds of third-party apps
  • Blogs, magazines, journals and more
  • Share straight from Feedly or add to your Buffer

Cost: FREE

 

37. IFTTT
@IFTTT
IFTTT

You’re busy enough as it is without adding more marketing to the mix, but IFTTT lets you automate many marketing activities. Set rules and triggers to initiate specific actions as a result of visitor or follower behavior across your website or social networks. Built on a system of triggers, actions and ingredients that together make up recipes, If This Then That is a streamlined platform for staying engaged with your audience without the time commitment.

Key Features:

  • Define triggers and actions
  • Create recipes
  • Create channel-specific recipes
  • Checks for triggers every 15 minutes
  • Use pre-built, shared community recipes

Cost: FREE

 

38. UberConference
@uberconference
UberConference

Give an impressive first impression with free, professional-quality conference calling from UberConference. It integrates with Google Hangouts, so you can share your screen, view other participants and more, and there are no annoying pins to hassle with.

Key Features:

  • Google Hangouts integration
  • Screen share
  • See other callers
  • View participants’ social profiles
  • Google Drive and Chrome integration

Cost:

  • FREE
  • Pro: $10 – 2 calls/5 participants per week (1 hour per call)

 

39. SocialMention
@socialmention
Socialmention

Real-time social media search and analytics has never been simpler with SocialMention’s intuitive tool that functions much like the Google search bar – but for social networks. Instantly discover who’s talking about you, your clients, or any topic of interest. There are practically endless ways to make use of the data once you find it, such as add media mentions to your portfolio, identify influencers for outreach campaigns, enhance a client proposal with interesting trends and data, and share relevant content with your clients and leads.

Key Features:

  • Simple search bar
  • Searches social networks
  • Search for people, topics, keywords
  • Real-time search and analysis

Cost: FREE

 

40. RivalIQ
@RivalIQ
RivalIQ

If you’re a marketer or social media consultant, you’ll love RivalIQ’s competitive intelligence engine. Track and compare key metrics, like social engagement, and keep tabs on your competitors by discovering what they’re talking about and where their focus is. You can easily track and manage multiple markets, so RivalIQ is an exceptional tool if you’re in the business of providing marketing services to clients.

Key Features:

  • Track and manage multiple markets
  • Competitive intelligence
  • Monitor online conversations
  • Stay abreast of industry trends
  • Monitor markets for clients
  • Social media and SEO insights

Cost:

  • Pro: $99/month
  • Pro Plus: $199/month
  • Agency/Enterprise: $399/month

 

41. ShareRoot
@sharerootco
ShareRoot

Take your Pinterest marketing efforts full-circle with ShareRoot’s comprehensive platform to manage advertising, run contests and promotions and measure engagement to identify what works and fine-tune your campaigns. Pinterest is one of the most popular social networks with a visually-oriented layout, enabling you to tap into visual marketing like never before. ShareRoot helps you track the colors, creative, and designs that resonate most with your audience, even providing insights that you can put to use on alternate social networks.

Key Features:

  • Set up, monitor and report on contests
  • Deep analytics
  • Pinterest-specific ad targeting for Facebook, mobile and web
  • Engage with your fans on your time with Page Engagement
  • Track followers, engagement, velocity

Cost: Contact for a quote

 

42. Nimble
@Nimble
Nimble

You can’t succeed as a freelance consultant if you don’t build relationships. Nimble makes relationship-building easy and natural, combining all your contacts from social networking sites and providing a simplified, central management platform to continue nurturing those relationships.

Key Features:

  • Engage contacts across any channel
  • Central engagement platform
  • Facebook, Twitter, phone, email, Google+, LinkedIn and Skype
  • Notes, reminders, meetings and follow-ups
  • Manage your pipeline
  • Tie together calls, activities, contacts

Cost: Contact for a quote

 

43. BuzzSumo
@BuzzSumo
BuzzSumo

BuzzSumo is your secret weapon to identifying what works on the social web – track any topic or competitor for deep insights into engagement and other key metrics. BuzzSumo is an excellent platform for identifying influencers and potential partnership opportunities, sourcing clients and conducting competitive analysis for yourself or clients.

Key Features:

  • Discover shares across social networks
  • Facebook, Twitter, LinkedIn, Google+
  • Find the most shared content
  • Advanced search filters
  • Articles, infographics, guest posts, interviews and more

Cost:

  • Basic Searches: FREE
  • BuzzSumo Pro: To be released soon

 

44. Calendly
@Calendly
Calendly

Schedule meetings with just one email with Calendly’s simple, streamlined and intuitive scheduling platform. With automated reminders and no barriers to entry – your invitees aren’t required to register, for example, and you’re up and ready to accept meetings in less than one minute – Calendly is your solution to a busy lifestyle.

Key Features:

  • Schedule meetings with an email
  • No registration required for invitees
  • Automated reminders reduce no-shows
  • Syncs with Google Calendar
  • Clean, modern interface
  • Private personal calendar

Cost: FREE

 

45. Newsle
@Newsle
Newsle

Don’t miss a beat with Newsle, a real-time aggregator of news related to your contacts and people of interest. With a personalized news feed and email notifications to let you know when something big happens with an influencer or competitor, you’ll never be out of the know again.

Key Features:

  • Monitor email, Facebook, LinkedIn contacts
  • News alerts
  • Follow people of interest
  • Discover the most news-worthy people
  • Identify influencers
  • Stay on top of industry news

Cost: FREE

46. Jelly
@Jelly
Jelly

Feedback and information is as easy as point-click-ask with Jelly. Take pictures of places or objects of interest, ask a related question and get answers from the Jelly community. Or, you can send your questions to friends outside the Jelly network. Crowd-sourced information at its finest, Jelly gives you instant access to a whole crowd of willing participants. Get instant feedback on design creative, ask for opinions on what suit to wear for your big presentation and more.

Key Features:

  • Ask questions with photos, maps, friends
  • Integrates with your social contacts
  • Send questions to non-Jelly users
  • Earn thank-you cards for helping others

Cost: FREE

 

47. Medium
@Medium
Medium

Medium is designed to allow people to share stories longer than 140 characters. Medium was once used solely by esteemed journalists and thought leaders, meaning the quality bar is pretty high there – spelling opportunity for you to establish some thought leadership of your own, now that the Medium platform is open to anyone who wants to publish.

Key Features:

  • Editors’ picks
  • Leave notes for authors
  • Recommend pieces you like
  • Follow authors
  • Get notifications of new content
  • Collaborative network
  • Get feedback
  • Discover new audiences
  • Embed videos, Tweets, music and more

Cost: FREE

48. Spundge
@Spundge
Spundge

Professionals make use of Spundge to create, deliver and monetize their expertise using their most valuable asset: content. Align your content strategy with your business goals with streamlined filtering and discovery tools, organization and amplification features, and the ability to offer subscriptions to give your content value and monetize it.

Key Features:

  • Organize content into notebooks
  • Follow notebooks and users
  • In-app knowledge base
  • Suggested notebooks based on interests
  • Create your own topic-focused notebooks
  • Push updates, blast syndication and analytics (Pro accounts)

Cost:

  • Basic account: FREE
  • Pro: $29/month

49. Commun.it
@commun_it
Commun.it

Take your Twitter marketing initiative to the next level with Commun.it’s brilliant tools to help you identify influencers, engage the people who matter, develop more insightful content and drive follower growth. Commun.it features an intuitive dashboard with multiple views showing you who to follow, who to unfollow and valuable statistics such as which members are most engaged in your network.

Key Features:

  • Identify and share top Tweets
  • Identify key influencers
  • Thank your top followers
  • Follower suggestions
  • Collaborate with team members
  • Grow your Twitter community
  • Manage multiple Twitter accounts

Cost:

  • Business: $40/month
  • Business+: $50.99/month
  • Corporate: $150.99/month

 

50. Cyfe
@Cyfe
Cyfe

As a one-person show responsible for all your own marketing and sales activities, you’re all-too-familiar with the chaos that exists in trying to stay on top of the many online and offline marketing channels. Cyfe solves that problem by providing a single dashboard where you can monitor it all, in-depth, and save countless hours of time with pre-configured widgets, easy reporting, historical data, even financial monitoring.

Key Features:

  • Pre-built widgets
  • Custom data sources
  • Social media dashboard
  • Real-time reporting
  • Marketing and sales dashboards
  • Project management dashboards
  • Financial dashboard
  • Historical data and data exporting

 

Cost:

  • FREE plan – No expiring trials or contracts
  • Premium: $19/month – unlimited everything, custom logo, custom domain

 

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United Nations Environmental Assembly Meets in Kenya http://blog.zintro.com/2014/06/24/united-nations-environmental-assembly-meets-kenya/ http://blog.zintro.com/2014/06/24/united-nations-environmental-assembly-meets-kenya/#respond Tue, 24 Jun 2014 21:15:47 +0000 http://blog.zintro.com/?p=21256 Areas such as climate change, pollution, land degradation and access to water effect people all over the world, regardless of their country. The first United Nations Environmental Assembly opened in... Read More

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Rick RybeckAreas such as climate change, pollution, land degradation and access to water effect people all over the world, regardless of their country. The first United Nations Environmental Assembly opened in Kenya this week, with over 150 high-level delegations present. According to the Associated Press, “The weeklong event involves the examination of the intersection between global economic process and the environment.”  Delegates plan to discuss issues such as smart grids, alternative energies and new options for transportation.

Zintro expert Rick Rybeck, Director of Just Economics, LLC shares his thoughts about the assembly:

The intersection between economic progress and environmental quality is inescapable. We rely on the earth not only for raw materials, but also for the very essentials of life – clean water, clean air and clean soil. Contamination of any of these can imperil our prosperity and possibly even result in our extinction. In some places, reliance on traditional agricultural techniques has resulted in relatively simple and sustainable economies for thousands of years. Nonetheless, these economies are often elementary and fail to provide adequate access to clean water, adequate food and health care.

In other places, revolutions in agricultural and industrial technologies have vastly multiplied the consumption of resources along with the production of products, pollution and waste. Some pollution is toxic and has immediate adverse impacts on workers, nearby residents and other species. In some cases, wastes produce cancers or other adverse health effects that are noticeable only after many years. Some wastes, such as greenhouse gases (GHG), have grown exponentially over the past two hundred years. Although GHG are typically not “toxic,” they are inducing climate changes that are likely to have catastrophic impacts on many species and human communities.

There are many reasons why economic “progress” and environmental stewardship have not yet been integrated. One of the key factors is that many producers are allowed to dispose of their waste into the air, the water or the land at little or no cost. Private producers reap profits while communities (and other species) bear the costs. As a result, too much waste gets produced because waste production and disposal are “subsidized” by these “economic externalities.” The world could make great strides towards more sustainable and benign economies if these economic externalities could be “internalized.” Fortunately, there are several ways of doing this.

REGULATIONS: Some regulations have been effective in eliminating or reducing the indiscriminate discharge of regulated substances into the air, water and land. As a result, polluted air and water resources in some industrial centers have been rehabilitated and restored.

FEES: Pollution fees and user fees can also encourage conservation. In some cases, this approach has converted waste products from one producer into resources for another. In other cases, fees motivated a re-engineering of production processes to eliminate toxic inputs or outputs. Some communities practice “value capture” whereby publicly-created land values are returned to the public sector, rather than ending up as windfall profits for landowners who are lucky enough (or shrewd enough) to own the best-served sites. This helps make public infrastructure financially self-sustaining.

Value capture can also take the profit out of land speculation. Land speculation inflates land prices and encourages urban sprawl — which depletes resources, wastes energy and degrades both air and water quality. Thusvalue capture can promote more compact development that reduces pollution while preserving rural land for agricultural, conservation & recreation purposes.

The world community is paying more attention to the degradation of the environment by economic activities. The World Bank, the United Nations and others are seeking to integrate economics with environmental protection and stewardship. Some people hope that technological advances will solve our environmental problems. Certainly, there is a role for technology to play. However, unless we revise the economic rules by which resources are owned, processed, consumed and disposed of, technology alone will not be capable of saving us.

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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Success Story: Michelle Dunn http://blog.zintro.com/2014/06/23/success-story-michelle-dunn/ http://blog.zintro.com/2014/06/23/success-story-michelle-dunn/#respond Mon, 23 Jun 2014 22:00:26 +0000 http://blog.zintro.com/?p=21246 Zintro expert Michelle Dunn is an authority on collecting money as well as an award-winning author and columnist. Michelle has worked in credit and collections for over 27 years. She... Read More

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Zintro_MichelleDunnZintro expert Michelle Dunn is an authority on collecting money as well as an award-winning author and columnist. Michelle has worked in credit and collections for over 27 years. She has been quoted and featured in The Wall Street Journal, Smart Money Magazine, CNN and other national publications. In addition to being a freelance writer and syndicated columnist, Michelle is an adjunct professor at Plymouth State University.

“I have had great success with the clients I have worked with here on Zintro,” says Michelle. “The clients that have found me through Zintro have been very happy with my consulting about starting a debt collection agency and purchasing debt. They have scheduled follow up calls and told me out call motivated and energized them to move forward with their venture.”

“Zintro is a great marketing tool for anyone in the consulting industry,” Michelle continues. “It has helped me find some great clients and has helped some great clients find me. I would recommend joining Zintro if you are looking for new clients, want to spread the word about yourself or your consulting services, and gain new clients and colleagues!”

Zintro has experts in every industry sector, across every job function, in every geographic region. Recently, some of the following topics have seen inquiry activity:

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