Business News written by Industry Experts
It’s no secret that over the past few years there has been massive technological advances throughout all areas of society and organizations have been capitalizing on these advances to improve their business. Throughout this technology boom, one area of business has become increasingly important; customer service. Good customer service leads to increased consumer loyalty and [...]
There are many books on lean and some complicate their message with obscure Japanese terms and complex formulas. Very few books that I am aware of give a clear, simple “how to get started” guide, so here is my attempt at getting you started: Understand your business processes The key starting point to lean is [...]
As we head into the holiday shopping season, giant retailers Walmart and Amazon are going head to head over same day delivery. We wanted to get the deal from Zintro experts regarding the benefits to Walmart and if this move sets up other potential competitive retail avenues for the two companies. Will Hu, a retail [...]
If interested in starting a new business venture and not sure what, it might be wise to consider an ecommerce website. According to analyst Sucharita Mulpuru of Forrester Research, consumers are projected to spend $327 billion toward online shopping by 2016 — a 62 percent increase from 2011. As shoppers continue to flock to websites [...]
Recently released reports in the US show that consumer confidence is up; however, there are still drags on the economy. We asked our Zintro experts to comment on how these reports help or hinder consumer confidence, their effect on business, and what is behind the numbers. Jose Poncela, an economist, says that consumer confidence [...]
We asked our Zintro experts about Groupon and if the online couponer is good for business, and what is making its business model work. Eric Lituchy, an expert in digital marketing, ecommerce, and direct marketing, says that Groupon and its competitors have shown they can drive new customers to a business. “The question is can [...]
Supermarkets in the US are abandoning the self-service checkout lines, which were once heralded as the future of grocery shopping. We tapped our Zintro experts to tell us what is behind this decision and what technology will take its place, if any. Ray England, a supermarket industry executive, believes that before one can determine the [...]
By Maureen Aylward We asked our Zintro experts to identify their top approaches that make their lists for the most current and useful B2B market research in their sector of expertise. Here’s what they said. Al Lefcourt, a chief creative officer, says that there are a number of things one should know when it’s time [...]
By Maureen Aylward Several large retailers, like Gap and Nordstrom, are shifting away from paper receipts in favor of digital receipts. We asked our Zintro experts to comment on the technologies behind digital receipts and how the service changes the customer experience, if at all. Robert Cummings, a software sales and marketing expert, says the [...]
By Maureen Aylward Competitive intelligence is an ongoing effort, and new tools, technologies, and strategic approaches are in constant change and movement. We asked our Zintro experts to comment on how they gather competitive intelligence and use the information to boost profits or market share. Mathieu Guerville, a global strategy and competitive intelligence manager, says [...]
By Maureen Aylward Netflix is quickly becoming the largest video subscription service and its competition is racing to catch up. Netflix’s growth over the last year is a sign that something is happening in the online video streaming business. We asked our Zintro experts to comment on what’s happening in the industry, how it might be [...]
By Maureen Aylward US retailers are taking a stand against interchange fees that big banks collect when debit cards are used for purchases. What is at the heart of this battle? We asked our Zintro experts to comment on these questions and here is what they had to say. At issue is an amendment in [...]
AT&T recently announced that it is proposing to merge with T-Mobile for $39 billion. What does this say for consumer choice and the wireless telecom industry? And how does Sprint fit into the picture now? Zintro experts weigh in. JTurner, a retail sales consultant in wireless communication sales, says that the AT&T and T-Mobile potential [...]
With concern growing over the easy accessibility of personal information on enterprise platforms, companies begin to question the need to enhance encryption efforts for data uploaded to SaaS providers. We turned to our panel of data security experts and asked them to share their opinions on the steps that must be taken to prevent personal [...]
In an industry dominated by fluctuating fuel costs, constant regulatory change, and mergers and acquisitions; more and more airline companies have begun to lease their airplanes instead of purchasing them. We turned to our panel of Zintro experts and asked them to share their opinions on, “how the increased use of airplane leasing impacts the [...]
Consumer spending is up. Is that a sign that recession is finally winding down? We asked our Zintro experts and here is what they had to say: Mark Shuda, managing partner for Think Forward Consulting, says that the increase in consumer spending is a good sign that things are improving. While Shuda feels that there [...]
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